Different novel websites and articles with different topics would have different click rates, but generally speaking, the click rate of a novel published for the first time would be relatively low. This could be because readers were not very interested in new books or because they were not used to reading this type of novel. If he wanted to increase the click-through rate, he needed to think more about how to attract readers 'attention. He could learn from the experiences of other successful novels to find the readers 'interests or try out innovative story structures and plot settings. In addition, he also needed to understand the psychology of the readers and write as truthfully and vividly as possible to resonate with them and leave a deep impression. At the same time, he could interact with readers through social media and comments to encourage them to read the entire article and increase the click rate.