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The Golden Age of Basketball

An epic journey of a basketball player's life... "Writing stories is like shooting hoops; you keep scoring and missing, then continue, relentlessly, until you leave the court." The distant and fervent world of basketball across the sea became the stage on which the young men released their energy and let their imaginations soar during the monotony and uncertainty of adolescence. He hopes that children who love playing basketball can have real basketball to play...

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387 Chs

Chapter 55 Thriller

[The 1982 CIF California Championship Division 1 final's influence on the history of television broadcasting was underestimated. It was a night that witnessed a miracle of live television. It served as an excellent template for the NBA's future broadcast strategy and featured two iconic figures.]

————————Excerpt from the 2001 published work "The ultimate assist: the relationship and broadcast strategies of the NBA and television network" by John A. Fortunato.

During the 15-minute halftime break for the two teams, the control room at CBS headquarters in New York began broadcasting advertisements to television: Burger King's beef patty burgers and Kellogg's boxed cornflakes.

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