Zi photography photographyAccording to the reference materials, Zi photography was located at the intersection of Huanghai 2nd Road and Haibin 2nd Road, Shijiu Street, Donggang District. It served customers with high-end custom-made products. There was also a mention of Hua Hua, the technical director of Zui Tang Feng of A Lai Se Group, but there was no more detailed information about Zi photography's special photography style, field of expertise, or other related businesses. Therefore, he could not accurately answer the specific situation of Zi photography.
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documentary photography and commercial photographyThere were many differences between documentary photography and commercial photography:
- ** Purpose **:
- The focus of documentary photography was to record stories and events with meaning and meaning. When combined with words, it could carry and record human society and civilization. Behind the photos were often thought-provoking stories, important events, or symbols of an era that inspired people's memories and thoughts. It had a wide spread value and archive value. Moreover, excellent documentary photography should be able to guide the viewer to think according to the "50,000 thinking mode". The photographer not only exposed the problem but also provided a solution. He even directly threw himself into activities that changed the reality of society.
- Commercial photography conveyed the power and commercial value of a brand as quickly as possible. It was a visual form that served the business. Its main purpose was to promote products, services, or brand images.
- ** Focus **:
- The difficulty of documentary photography lay in the grasp of the story of the character. Although light, color, and composition were also required, the importance of the story was ranked first. It required the photographer to find interesting things in ordinary places, think quickly, and capture them quickly. It was necessary to objectively reflect the content or essence of the event as much as possible, with less subjective nature. If there was too much human intervention, the work would lose its authenticity, and it would not be a good documentary photography.
- Commercial photography focused on the exquisiteness of the form and had high requirements for the visual effects of the picture, such as lighting and composition. It was to create an attractive visual image to serve the commercial goal.
- ** Attributes **:
- It was a unique art form of photography that could not be replaced by other art forms.
- Commercial photography was essentially no different from other forms of visual services for business.
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Personal photography, travel photographyThe following are some of the key points related to personal photography:
** 1. Initial preparations **
1. ** Costume matching **
- They had to choose suitable clothes according to the different scenery. For example, in a small and refreshing scene like the rape field, it was better to wear light-colored, casual clothes. It was more appropriate to avoid red and purple, high-end and stylish clothes, such as white T-shirts and blue denim overalls. At the same time, the matching of clothing should consider the coordination with oneself and the environment, including makeup, styling, and so on.
2. ** Equipment preparation **
- Cameras or mobile phones could be used for travel photography. If you used a camera to take a selfie, you might need to buy an additional remote control. Some cameras could be connected to the phone through Wifi, and you could see yourself in the camera in real time on the phone screen for composition. The phone also had a variety of selfie functions, such as timed shots (the Glory 30S phone's photo page had "2 seconds, 5 seconds, 10 seconds" options), voice-activated photos (useful in quiet environments), and smiley face shots (better lighting, more practical within 5 meters).
** 2. Techniques and taboos during filming **
1. ** In terms of composition **
- To avoid taking pictures from the hands, feet, and joints of the subject. When setting up a selfie, set up the tripod, put the camera or phone on, and adjust the camera position and composition. For example, when you want to be a part of the scenery or take a photo at a scenic spot, you can set a delayed selfie or even continuous shooting to adjust the ideal composition.
- Pay attention to the position of the character in the picture, avoid being rigidly in the middle of the picture, and make the character and the background form an organic whole.
- If there are horizontal lines (such as the sea, the lake) or the horizon (such as a sea of flowers), avoid these lines crossing the main parts of the character (such as the head and neck). If it is unavoidable, try to move the horizontal line below the shoulders of the character.
2. ** Selection of background **
- When taking portraits, the background should be carefully selected and the scenery with local characteristics should be used as the background, but the background should be avoided. If too many elements entered the picture, it would make people dazzled and lack highlights. The background color had to be unified so that it could better highlight the characters.
3. ** Face and posture **
- If his expression and posture were not good, he could take more photos to solve it and increase the probability of taking a satisfactory photo.
4. ** To prevent the host from being overshadowed by the host **
- The accompanying objects in the scene (such as green plants, utility poles, etc.) could not be more eye-catching than the characters. Generally, the accompanying objects should not be larger than the main body, and the colors should not be brighter than the main body. Otherwise, it would distract the audience's attention on the characters.
** 3. Shooting Techniques (Shot Manipulation, etc.)**
1. ** Video Shooting (if involved)**
- He could use a low-angle mirror lift (push forward), surround (take a picture of the scenery), and lower (finish).
- There was also tension composition, upside-down horizontal shooting, graphic composition, telephoto shooting, leaf gap, backlighting shooting, ant perspective, leaf reflection, lock focus first, surround shooting, looking for light and shadow, side framing, road extension, overall finishing, and other techniques to create a cinematic feel.
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Juzi photographyOrange photography was a wedding photography studio located in Weihai Road, Jing 'an District Shanghai City. They were known as the leading brand and navigator of outdoor wedding photography, with the most exclusive outdoor photography bases in Shanghai. Orange photography focused on the development of scenes and exteriors, focusing on fashion, personality, and trendy wedding photography. They provided brand advantages, service advantages, scenic spots advantages, and technical advantages. They also had a professional photography team, makeup team, and design team. Orange photography also had a 3D real-life photography studio with a temperature of more than 10,000 square meters. Their wedding photography package included five outfits for both men and women and 55 detailed photos. According to the customer's evaluation, their service was rated 3.5 stars overall. In general, Orange photography was a high-end wedding photography brand that was popular among young people. It focused on creating happy and loving new generation wedding photos.
Sharpness in photographySharpness in photography was a physical measurement used to measure the quality of the edge of a picture. It could also be called "definition." The quality of the edge was related to the definition perceived by the human eye. It was an indicator of the clarity of the image plane and the sharpness of the edge of the image.
From the perspective of imaging, sharpness described the speed at which the image information at the border transitioned. The transition speed of high contrast was fast and could form a clear edge, while the transition buffer existed in low contrast, and the image edge was blurred. The sharpness could be judged by the clarity of the edges and details of the objects in the picture. The higher the sharpness, the clearer the details of the picture. On the contrary, the picture was blurry, the details were not expressed enough, and the edges were not coordinated with the picture.
Sharpness was related to contrast. The higher the sharpness, the higher the edge contrast. Increasing the edge contrast would also increase the sharpness. The "sharpening" function in the image processing software used this principle.
In photography, different scenes had different requirements for sharpness. When shooting a landscape, one often pursued sharpness to obtain a sense of déjà vu. However, when shooting a portrait, too high sharpness would cause particles to appear on the skin of the character, magnify small skin flaws, and even cause white edges to appear on the edges of the face, hairline, eyebrows, eye sockets, nose, lips, and other black and shadow parts, affecting the image effect.
In addition, there were other factors that would affect the sharpness of the photo. In terms of lenses, the sharpness of a fixed-focus lens was generally higher than that of a zoom lens. Because of the large number of lenses in a zoom lens, it was more difficult to design, and it was easy to produce optical aberrations. Moreover, the large number of lenses would reduce the contrast and increase the facula. The fixed-focus lens usually had a larger aperture than the zoom lens. Under the same circumstances, the sharpness of a large-aperture lens was higher than that of a small-aperture lens. In terms of shooting operations, use a high-speed shutter when shooting with a hand-held camera, stabilize the camera to reduce shaking, use a low sensitivity to reduce noise, and focus correctly to make the subject clear.(Automatic focus is convenient and practical, and manual focus can achieve better control when shooting speed is not required), adjusting the photo style to increase the sharpness (can be directly set in the camera photo style), using a wide-angle lens to shoot scenery (large depth of field, large front and back clear range), long-distance shooting (the clear range of the focus can cover the background to make the picture clearer), etc. all help to improve the sharpness of the photo.
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The texture in photographyIn photography, texture essentially referred to "texture" or "texture." It was a description of the surface characteristics of an object, but it could also be understood as a method of expression or a description of the effect of the picture. To sum it up, the texture was the details and level of the picture.
The texture was important:
- It could deepen the impression. For example, when taking pictures of leaves, the veins could be clearly seen under the light. Compared to pictures of pure green hanging on the branches, it would give people a deeper impression. The texture would awaken many feelings through the details, making the picture more likable.
- It could create an atmosphere. The texture of different objects in the same picture was distinct, which would produce different visual and psychological feelings. The interweaving of various feelings would bring about a rich aesthetic experience.
To express the texture of a photographic picture, one could start from the following aspects:
- ** Equipment **: Different lenses have different texture, such as in-focus and out-of-focus imaging, color, level of detail transition, etc. It was not that the better the equipment, the better the texture. The key was to understand the equipment and use the characteristics of the lens to express the desired texture. For example, the 50mm f1.8 lens may be relatively flat, and the out-of-focus transition lacks a sense of oil, while the 85mm f1.2mm lens has good in-focus imaging, and the out-of-focus is as soft as cream. The difference in texture between the two is obvious.
- ** Details **: The lens can show many details that are easily overlooked by the eye, such as the raindrops on the glass, the drizzle effect in the picture, etc. These details are often the difference in the texture of the photo.
- ** Layer reflection **: The more layers of the picture, the better. Only by making good use of the layers can the texture be well reflected.
In the actual shooting operation:
- ** In terms of ensuring clarity **, the clarity of the image is the basis for producing texture. Focus accuracy was a basic requirement. Shutter speed and focus accuracy affected the texture. High-speed shutter shooting could accurately freeze the frame, appropriately increase the sensitivity (the higher the image sharpness, the higher), and find the best aperture of the lens (the maximum aperture contracted by two or three stops) to make the object within the depth of field clear, all of which were beneficial to the performance of texture.
- ** Using contrast well **: The image looks sharper with high contrast, which is good for texture performance. It could be considered from many aspects such as material contrast, light and shade contrast, light and shadow contrast, etc. In terms of material comparison, the surface texture of different materials was different. When framing, choose a variety of different texture objects at the same time to highlight the texture. For example, the delicate skin of the character could be matched with a thick scarf. In terms of light and dark contrast, the richer the details from the dark to the light, the more prominent the texture. It was categorized according to the material of the object and combined with the light to shoot. Items with smooth surfaces could be shot with side light or oblique side light, while objects with rough surfaces could be zoomed in by close-up or with the contrast caused by backlighting or side lighting to present the texture. In terms of light and shadow contrast, light played a key role in expressing the texture of the object. When taking portraits indoors, one needed to consider the performance of light position and light quality on the texture of the character. In addition, creating a sense of depth in the composition could enrich the layers of the picture and enhance the texture of the picture.
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Egret photographyThe following are some of the key points for taking photos of egrets:
- ** Equipment selection **: 300mm or 400mm telephoto lens can be used. Because the egrets were far away, the aperture could be smaller, such as F11 or F16 to increase the depth of field (because the egrets had a change in position before and after flying), and they could also bring a single tripod.
- ** camera settings **: use S-grade shutter priority, set to 500/s, multi-point focus (easy and fast to focus when there are many birds).
- ** Shooting precautions **: Understand the knowledge of water, such as the time of ebb and tide, know the places where egrets play in the water and their foraging habits, choose a good shooting location and observe the changes in light. Backlight and side light are suitable. At the same time, observe more and shoot more.
In some places such as Guangzhou Changlong Flying Bird Paradise, Jinan Yufu River, and Swan Castle Lake in Overseas Chinese Town in Shen Zhen, egrets could be photographed. The egret was medium-sized and belonged to the Egret family. It was a medium-sized wading bird with yellow toes. There was no obvious difference between male and female. It often lived in lakes, reservoirs, river banks, swamps and other wet lands. It fed on aquatic animals such as fish, shrimp, frogs, snails, insects, etc. When shooting, pay attention to the egrets 'feathers as white as snow, light and agile movements, sharp eyes, etc., and capture their wonderful moments of foraging (such as catching fish on the lake) and flying.
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Xiaoping photographyThere was a different situation regarding "Xiao Ping's photography". It was mentioned in Material 1 that the staff who joined the newspaper in 1981 took photos in 1984 and 1992 when Deng Xiao Ping inspected the city. The " Xiao Ping " here referred to Deng Xiao Ping, who was the subject of the photo. According to the third document,"Xiao Ping" was the photographer during the photography event on May 16, 2015 at the riverside of Ciqikou Ancient Town in Chongqing. In addition, there was a mention of " Xiao Ping's photography," but it did not specify whether this " Xiao Ping " was a photographer or a subject. It only used " Xiao Ping's photography " to lead to a series of topics such as the pursuit of the beautiful scenery of the world of light and shadow, such as the production of a beautiful piece," Appreciating the Moon and Moon Flowers in Poetry and Books " and so on.
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Square photographySquare photography had its own unique charm and characteristics. As early as the film era of the early 20th century, square photos were popular, and they were popular again during the popularity of social platforms.
From the perspective of composition, the square composition had an innate sense of balance. The composition was simpler and could convey a unique beauty. Common composition techniques included the central composition method, which had the advantage of emphasizing the main subject and making the picture more balanced. For example, it was suitable for shooting flowers or large spherical subjects. The palace grid equal composition method could divide the shot picture equally. When shooting people or scenes, they would be placed in a palace grid, which could make the picture more beautiful and leave white space for ventilation. The diagonal composition method could highlight the height of the building when shooting tall modern buildings with the help of the diagonal extension characteristic. It could also make the photo appear three-dimensional.
The square photo allowed the viewer to quickly focus their attention on the object being shot, making it more intuitive to feel the beauty of the picture. The theme was clear, and it had an artistic aura. In terms of equipment, Fuji Instax had launched a variety of one-time imaging square Polaroid cameras, such as the Instax Square SQ20, which was powerful and equipped with a high-definition display. After shooting, you could view, edit, and choose to print. The photo paper was good, waterproof, and anti-oxygen. There were also 15S video recording and printing functions, special effects filter and image processing functions, four different time frame functions, and 4x digital zoom functions.
However, a square composition could also have its drawbacks. For example, it would make the photo look more rigid. Most photography topics recommended a 2:3 aspect ratio. At the same time, using a square to shoot was good for secondary composition, but cutting would affect the image's resolution.
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