I'd say yes. The Marvel Star Wars comics have a lot to offer. They bring new perspectives to the franchise and the illustrations are top-notch. But, as with any comic, some people might have different tastes.
No, Star Wars Marvel comics are not considered canon. Canon refers to the official and accepted storyline within the Star Wars universe, and these comics often exist outside of that framework.
The Marvel Star Wars continuing story can introduce fresh perspectives. Marvel's unique way of handling superhero stories can be applied to Star Wars, like exploring the moral grey areas of characters more deeply. It may also inspire new storylines within the Star Wars universe that deviate from the traditional ones, which could be both exciting and controversial among fans.
Yes, there is. These events attract a huge number of Star Wars enthusiasts. They feature exhibitions, panels, and exclusive merchandise related to the franchise.