It might refer to a viewing session where someone watches the 'Binging with Babish' episodes related to Pulp Fiction. Babish could be making food items that are either directly or loosely associated with the movie, like the famous burger from Pulp Fiction. He might also discuss the cultural significance of the food in the context of the movie while preparing it.
Well, fans of both 'Binging with Babish' and 'Pulp Fiction' are the obvious ones. But also, those who like to discover unique takes on food and how it relates to different aspects of our culture. It could be a great source of entertainment for people who like to unwind while watching something that combines two different forms of art - cooking and filmmaking. It can also be educational for those who want to learn more about the food culture in the world of 'Pulp Fiction' and how to recreate it at home.