It really depends on personal preference. DC often has darker and more brooding storylines, with iconic characters like Batman. Marvel, on the other hand, is known for its more relatable and humorous heroes like Spider - Man. In the graphic novels, DC might appeal to those who like complex, multi - layered stories, while Marvel could be great for fans of action - packed, fun - filled adventures.
Well, it's not straightforward to determine a clear winner. The success of Marvel and DC Comics often fluctuates depending on different comic book runs, movies, and TV shows. Sometimes one might have more popularity at a given time, but it can change over time.
One major difference is the tone. DC tends to be darker. For example, Batman's stories are often set in a gritty Gotham City. Marvel is generally more light - hearted, like the adventures of the Fantastic Four. Another difference is the character archetypes. DC has a lot of super - powerful, almost god - like characters. Marvel has more characters who are normal people with extraordinary abilities.