Online marketing was a marketing method that promoted products and services to target audiences through the Internet platform. The main tasks include: 1. Confirm the target audience: Make clear who the target audience is, including the age, gender, geographical location, interests and hobbies of the audience. 2. Make a promotion plan: Make a detailed promotion plan according to the characteristics of the target audience, including the promotion content, method, time, location, etc. 3. Choose a promotion platform: According to the promotion plan, choose a suitable promotion platform, including search engines, social media, email, content marketing, etc. 4. Write promotional content: According to the promotion plan, write promotional content suitable for promoting products or services, including articles, pictures, videos, etc. 5. Carry out promotional activities: publish promotional content on the promotional platform and promote products or services through other channels. 6. Monitor the promotion effect: By monitoring the promotion effect, including website traffic, conversion rate, click rate, etc., adjust the promotion strategy in time to improve the promotion effect. Online marketing was a marketing method that promoted and promoted products and services through the use of the Internet platform. It was of great significance to increase the popularity and sales of products and services.