Its positioning is roughly the same as another European fashion brand, ZARA.
The prices are also similar.
They are just ordinary clothes.
In a few years, they will enter some domestic shopping malls. Huang Kaiwen has bought them before, a bit cheaper than Jack Jones at that time.
The product design is not very attractive, and that logo limits the design of the clothing.
However, in Europe, business is just business.
All of Huang Kaiwen's business endorsements are handled by the young mistress.
According to Huang Kaiwen's market rate, endorsing a brand with little fame is more expensive than a well-known brand because the exposure they provide is different. Endorsing a big brand can get your photo in business districts and on public transport stations all over the world, which smaller brands can't achieve.
"Forget it, I'll talk to Barbara about this when I have time."