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The lack of a core designer had a significant impact on the Lacloche brand, as their original chief designer was a core member of their family, and so they had virtually no connections to use in this aspect.

More importantly, such master designers are not found as easily as radishes or cabbages in a field. Moreover, most designers have their fixed partner companies, making it difficult to find the right person.

Therefore, after repeated searches, they realized that in the entire Europe, only Leonard Ethan, a non-professional jewelry designer, met their requirements because he did not have fixed high-end jewelry partners.

Although Leonard had collaborated with Indian People on his own brand, the Lacloche Family did not see his brand, which focused on fast-moving luxury jewelry for young people, as a threat to their own brand.