The Canva origin story is quite interesting. It was founded by Melanie Perkins, Cliff Obrecht, and Cameron Adams. Melanie had a vision in the classroom where she saw the need for a more user - friendly design tool. They started with a focus on making design accessible to non - designers, especially for things like school projects and small business marketing materials. Their platform grew gradually, and now it has become a very popular and widely - used design tool around the world.