The main reasons for the re-screening of Harry Potter were as follows: 1. ** Business **: - From the box office point of view, the re-screening of the Harry Potter series had a better box office performance. For example, although Harry Potter and the Sorcerer's Stone only had 6.1% of the first day of screening, it contributed 23.9% of the box office. Its high attendance rate could bring considerable profits to the cinema. - For commercial marketing, this was the "magic" realization of business and feelings. The re-screening of the series could once again attract attention in the market and earn box office revenue. 2. ** In terms of audience needs **: - Many movie fans did not have the high-end versions such as Imax when they watched it before, so the re-screening gave them a chance to make up for their regrets. - The series had a large number of fans. These fans had strong feelings for the movie and were willing to go to the cinema again to relive the classics. 3. ** In terms of the movie's characteristics **: - " Harry Potter " was a veritable long-lasting IP. Its content had the attributes of both children's literature and adult books. Its core that was detached from the real world would not become old with the passage of time. Instead, it would become new over time and had the charm of continuing to attract audiences. Harry Potter and the Order of the Phoenix is not enough. Please click to read the novel!
In order to participate in the movie viewing activities of the Harry Potter re-screening tour, you can directly purchase a package ticket for 199 yuan on the "Leo Movie" Mini programs. In addition, to celebrate the re-screening of Harry Potter and the Chamber of Secrets, the organizers launched a limited edition package event. For 198 yuan, you could get a movie ticket, a premium package, and exquisite peripheral products (such as posters, keychains, T-shirts, etc.). The audience who bought the package could also participate in the chapter collection event. After collecting a certain number of seals, they had the chance to win more surprise gifts. Harry Potter and the Chamber of Secrets is not enough. Everyone is welcome to click to read the novel!
The eight films in the Harry Potter series will be re-screened in 2D/CIharma/Imax/Dolby Cinemas across the country starting from October 11, 2024. However, they will be distributed separately and only 3400 cinemas will be selected for re-screening. The specific arrangements are as follows: October 11-Harry Potter and the Sorcerer's Stone, October 18-Harry Potter and the Chamber of Secrets, October 25-Harry Potter and the Prisoner of Azkaban, November 1-Harry Potter and the Goblet of Fire, November 8-Harry Potter and the Order of the Phoenix, November 15-Harry Potter and the Half-Blood Prince, November 22-Harry Potter and the Deathly Hallows Part 1, November 29-Harry Potter and the Deathly Hallows Part 2. Harry Potter and the Sorcerer's Stone was not enough. Everyone, please click to read the novel!
On August 14,2021, Harry Potter was re-screened in 4K and 3D in mainland China. At that time, the pre-sales box office had exceeded 18 million yuan, which was the highest pre-sales box office since the domestic cinemas resumed work. Harry Potter and the Chamber of Secrets is not enough. Everyone is welcome to click to read the novel!
Yes, Harry Potter and the Order of the Phoenix was re-screened in mainland China on November 8, 2024. Harry Potter and the Order of the Phoenix is not enough. Please click to read the novel!
Many cinemas have launched a package campaign for the re-screening of the full Harry Potter series. For example, cinemas in Fuzhou had marathon tickets for ordinary halls and special halls. The marathon tickets for ordinary halls were 219 yuan, and the special hall tickets were 299 yuan. Shanghai Film City, Hong Kong, Yonghua Imax Laser Store launched the "Harry Potter Movie Marathon" ticket for eight films at a price of 688 yuan. The audience could search for " Jinyi Cinemas " on the TikTok platform and choose the corresponding event store and ticket to purchase. These tickets provided fans with a variety of choices. Not only could they relive the classics, but they could also experience a unique movie-watching experience and participate in related activities. Harry Potter and the Chamber of Secrets is not enough. Everyone is welcome to click to read the novel!
The Harry Potter film series will be re-screened in mainland China on October 11,2024. The specific re-screening arrangements are: Harry Potter and the Sorcerer's Stone on October 11th; Harry Potter and the Chamber of Secrets on October 18th; Harry Potter and the Prisoner of Azkaban on October 25th; Harry Potter and the Goblet of Fire on November 1st; Harry Potter and the Order of the Phoenix on November 8th; Harry Potter and the Half-Blood Prince on November 15th;"Harry Potter and the Deathly Hallows: Part 1" on 22 November and "Harry Potter and the Deathly Hallows: Part 2" on 29 November. Harry Potter and the Goblet of Fire was not enough. Everyone, please click to read the novel!
The Harry Potter film series will be re-released in mainland China on October 11th, 2024. One film will be released every week. The specific time is as follows: October 11-Harry Potter and the Sorcerer's Stone; October 18-Harry Potter and the Chamber of Secrets; October 25-Harry Potter and the Prisoner of Azkaban; November 1-Harry Potter and the Goblet of Fire; November 8-Harry Potter and the Order of the Phoenix; November 15-Harry Potter and the Half-Blood Prince; November 22-Harry Potter and the Deathly Hallows: Part 1 November 29-Harry Potter and the Deathly Hallows: Part 2. Harry Potter and the Chamber of Secrets is not enough. Everyone is welcome to click to read the novel!
After three years of the epidemic, the shortage of new films and the lack of production capacity in the film market began to show. The re-screening of classic films could supplement the market supply and play a role in boosting the market. A classic film like Harry Potter, which had a large base, was already a successful project that had been tested by the market. The cost of re-screening was low, and the risk of reputation and public opinion was small, so it would be favored by the industry. At the same time, the audience's enthusiasm for classic films did not decrease, and there was a huge gap in the market. The re-screening was a response to the audience's needs, which was conducive to the multiplication and maturity of the film market. Harry Potter and the Goblet of Fire was not enough. Everyone, please click to read the novel!
There would be people watching. Since the first novel in the series was published in 1997, Harry Potter had gradually become one of the top IPs in the world, covering many fields. This re-screening, many netizens posted fancy card photos, post-viewing feelings, and so on. There were also group activities organized by Harry Potter fans, marathons, and offline groups to "return to Hogwarts." All of these indicated that many people watched the re-screening of the film. Harry Potter and the Prisoner of Azkaban wasn't enough. Everyone, please click to read the novel!
Some of the keys to the Harry Potter movies were extended during the re-screening in mainland China. The screening period of Harry Potter and the Sorcerer's Stone was extended by one month to December 10th, and the screening period of Harry Potter and the Chamber of Secrets was extended by one month to December 17th. The key of Harry Potter and the Prisoner of Azkaban was extended to December 24th, and the key of Harry Potter and the Goblet of Fire was extended to December 30th. The entire series of eight films was being re-screened at the pace of one film per week. This series of delays helped to ensure the continuity of the eight films and also gave the audience more opportunities to relive this classic series. Harry Potter and the Goblet of Fire was not enough. Everyone, please click to read the novel!