Another possibility is that they participated in a rural event related to roosters together. The wife is now sharing the story of what the husband did during that event, like a rooster - showing competition where the husband entered their rooster and there were some interesting happenings.
Perhaps the husband was in charge of taking care of a rooster, and the wife is sharing the story of how he managed it. For example, how he trained the rooster or some interesting behavior of the rooster that the husband witnessed. It could also be a story passed down in the family about the husband's early days on the farm and his relation to the rooster.