Is it okay to use western names for cities and eastern names for people in fantasy novels? Generally speaking, the names of cities and people in fantasy novels should be based on western culture and traditions because fantasy novels are usually popular in western regions. However, if the author had a background or inspiration from Eastern culture, he could use Eastern cultural elements to design the city or character name. This isn't necessarily a bad thing, because fantasy is often a cross-cultural art form that uses elements from different cultures to create unique stories and worlds. Therefore, the names of cities and people in fantasy novels could be designed using western culture and traditions, but they could also use elements of eastern culture.