For a moment, Chu Yao flashed various pictures of the unspoken rules of the gold master's father and party B in his mind.
Can this not be licked to fly?
What actors, models, etc. This is a great opportunity.
Before, I had no choice.
now...
"Go, I have to go, such an important thing."
Chu Yao can't wait.
Jiang Lingyun gave him a surprised look, but unexpectedly, Chu Yao suddenly became active at work, so he nodded.
"Okay, then I'll talk to them."
...
Two o'clock in the afternoon.
Company meeting room.
Jiang Lingyun found three advertising companies in total.
The draft comparison is carried out separately.
These three are carefully selected by Jiang Lingyun.
In fact, this method of "comparing drafts" has always been criticized by advertisers, and it is often the case that ideas are used in vain.
But there is no way. If you really want to run into a big order, you still have to compare.
The budget of 1.5 million is actually quite a big list.
The advertising companies are looking for are also somewhat powerful. Although they are far less than the 4A level, they all have their own unique skills and well-known cases.
"Mr. Chu, which one shall we start first?"
The materials of the three advertising companies have been placed in front of Chu Yao, and Jiang Lingyun asked for advice.
Chu Yao was reading carefully.
It can be seen that Jiang Lingyun is really attentive in her work.
These three advertising companies are of different types, each with its own area of expertise.
The first one, Smart Media, has a wide range of channels, and has a large number of ground advertising resources. It is good at getting publicity resources at low prices. It is a very traditional advertising company.
The second one, Red Boy Creative, focuses on creative content. There have been many well-known cases, such as videos, short videos, social media marketing, offline flash events, etc., which are relatively new.
The third one, Big Ka Media, can be regarded as a newer type of advertising company, or even an institution in a sense. There are a number of signed internet celebrities distributed in various social media channels, which can target different customer groups for different advertising needs.
From the perspective of this selected company...
Chu Yao felt Jiang Lingyun's working ideas.
The total package budget of 1.5 million, she seems to want to split it out?
"You plan to split from the beginning?"
Chu Yao asked.
Jiang Lingyun glanced at Chu Yao, thinking that this boss was not a complete mess, and replied earnestly: "Yes, I have this plan."
"Our advertising will not be a one-shot deal, so now we have more contact to build a foundation of trust."
"If you increase your advertising budget in the future, or the advertising effect of this quarter is not satisfactory, you can quickly try and make mistakes, get feedback, and then adjust quickly."
She elaborated on her thoughts.
Little mouth, bang, bang, talk a lot.
"Well, that's good, I think this idea is right."
After listening, Chu Yao nodded.
Jiang Lingyun's mouth twitched slightly.
Of course you feel right!
You didn't work at all!
Do you know how many brain cells I'm exhausted?
You are not doing well, Lu Qifeng criticizes you at most.
If I don't do well, I'll have to leave behind!
Of course, this is just a slander. Jiang Lingyun smiled and said, "It's fine if you think it's right. If you don't support it, I really don't know it. With your check, I'm more at ease."
This flattering slaps everything silently.
Chu Yao waved his hand and smiled.
"Don't follow me to manage the boss's suit. I also came from working as a worker, so the routines are clear."
Hearing this, Jiang Lingyun couldn't help but laugh out two little tiger teeth.
Chu Yao is good for this.
Don't pretend to be forceful, grounded, although his ability is not good, but his attitude is very good!
and spend money happily.
This kind of boss, to be honest, it's fine.
"Let's start with the third major media, I am more interested in them."
Shaking the information in his hand, Chu Yao decided to start with this one.
In fact, the order is not that important, mainly because I am more curious about this one.
"good."
"This project was personally followed by their boss. A girl, who was an internet celebrity blogger before, was transformed into an internet celebrity incubator. She was very capable and her name was Xu Yan."
Jiang Lingyun gave a detailed introduction to the people waiting for the next meeting. Thinking of Chu Yao's LSP attributes, she subconsciously introduced: "She is pretty, but she is also very shrewd. She is married and her husband is a big anchor."
Chu Yao glanced at her casually.
"Why do you say this?"
"I am not on a blind date with her."
Jiang Lingyun's smile remained unchanged: "I'm not reminding you."
"Then I thank you?"
Chu Yao joked.
"No, this is what I should do, she has already come, I will call her to come in."
Jiang Lingyun said calmly, then turned to go out, his buttocks twisted and twisted, the arc was very smooth.
Chu Yao put his head in his hands, leaning on the large boss chair, with a smile on his mouth.
...
after a moment.
The door of the meeting room was knocked softly.
Jiang Lingyun walked in with two people.
Xu Yan should be the one in front, dressed and temperamental, she looks like an elite woman in the workplace.
Striped shirt, trousers, pointed high heels, shawl hair, exquisite makeup, flaming red lips, rough waves.
Pretty is indeed very beautiful, with the elegance of a mature woman.
The sister paper behind her looks much younger. It should be an intern, assistant, etc., she can see that she is a little unnaturally nervous.
"Mr Xu, hello, this is Chu Yao."
Chu Yao took the initiative to stand up and shook hands with her.
Jiang Lingyun introduced each other again.
After some polite greetings, I quickly stepped into the topic.
"Let me introduce our advertising program~www.mtlnovel.com~ in detail."
Xu Yan turned on the computer, projected a PPT, looked at Chu Yao, and smiled politely and reservedly.
"Please."
Chu Yao smiled and nodded.
Then she began to speak slowly.
"After the first chat with Ms. Jiang, I studied your company's business and profit model in detail, and then made a user profile. Your company's customers should belong to the kind of high-net-worth group whose personal assets are at least More than 10 million, there are immigration or overseas investment needs."
"To be honest, this user range is very narrow. From the perspective of advertising effects, customer acquisition costs will definitely be high. Therefore, a targeted strategy, I think, is not to do a single advertisement of user conversion, but to Mainly brand marketing."
"To put it bluntly, spending one and a half million to shoot an advertising film and put it out will bring at least one customer? Unknown, not sure. At least I dare not give such a guarantee. I believe other advertising companies will do the same. I dare not make such a guarantee."
"Spending money to advertise must serve the conversion rate, in order to make more money. If it is just to make a noise, then I don't think it is necessary."
Hearing this, Chu Yao was taken aback.
Jiang Lingyun was also taken aback.
What is this woman doing?
tear down the stage?
Although she has some truth in what she said.
But... Do you want to do business?
"Go on."
After the slight mistake, Chu Yao leaned back and entered the gangster posture.
Common routines.
is nothing more than first suppressing and then rising.
I want to hear what she will say next.
Please start your performance.
...