Chapter 180: Pikachu, It’s Decided, You’re the One!

Soon, Xia Yu finished reviewing all the suggestions. The best names were "Global Daily," "Storm Daily," and "International Daily." Other names like "Daily News" and "People's Daily" were good but didn't quite align with Xia Yu's vision for the new newspaper.

Xia Yu's vision for the new newspaper was to focus primarily on political news, people's livelihood news, and international news, with other types of news as supplements.

Among these three focuses, Xia Yu had prioritized them in the following order: the most important was international news, followed by political news, and lastly, people's livelihood news.

Therefore, "Global Daily," "Storm Daily," and "International Daily" were more to his liking. Yan Wenhan and the others had grasped Xia Yu's thoughts well.

The newly established Jiuding News Agency couldn't immediately launch external services; outsiders needed to see results before buying the services.

Hence, it was necessary to use the services internally first. To maximize the effectiveness of Jiuding News Agency, the focus should naturally be on international news.

Moreover, in Hong Kong, very few newspapers covered international news, and those that did were not professional. The market was a blank slate; as long as it was done well, it could ensure profits, and being a pioneer would also establish authority.

Considering various factors, Xia Yu naturally placed more emphasis on international news to create a distinctive feature!

Looking at the three suggestions before him, Xia Yu stroked his chin and thought deeply. His thoughts inevitably linked to Warner Communications from his previous life.

Warner Communications primarily dealt in magazines rather than newspapers, owning 64 magazines that covered 264 million people worldwide. The most famous among them were "Time," "Sports Illustrated," "People," and "Fortune."

In terms of international news and current affairs, "Time" magazine had the greatest influence.

Although it was embarrassing to admit, if someone from his previous life's China appeared on the cover of "Time," it would cause a sensation, even if it was just the Asian edition.

If they made it to the international edition, the impact would be even greater.

Seeing this lack of confidence and the emphasis on others' recognition, Xia Yu felt uncomfortable.

Thus, in this life, as he ventured into the media industry, he naturally wanted to change this situation and establish a magazine that could stand toe-to-toe with "Time."

The "Jiuding Daily" had already launched an economics magazine in the same field, competing with "Fortune" and "Forbes."

Naturally, this new newspaper wouldn't just be a newspaper; Xia Yu also planned to launch a magazine in the same field, aiming to compete with "Time."

Given this consideration, the choice of the newspaper's name was crucial. It needed to connect seamlessly with the magazine to be launched later.

At this point, Xia Yu remembered that "Time" magazine had a very famous brand: the annual "Person of the Year" award. The purpose of the selection was to "choose the person who had the most significant impact on news and people's lives, whether good or bad."

In his previous life, those who made it to this list were among the most powerful people in the world or those who had the greatest impact that year.

For example, German Chancellor Merkel in 2015, Trump in 2016, and Obama in 2012, among others.

Unfortunately, it was difficult for China's big shots to make it onto this list!

Moreover, with the memory of Warner's operations, Xia Yu knew that Western media held prejudices against China and often disparaged it. Warner Communications was no exception.

Since he had been reborn, Xia Yu wanted to secure a place for China and the Chinese people in the media field and have a certain degree of influence to make their voices heard.

Since acquiring "Time" was not possible, there had to be a counterpart to it.

For a selection brand as impactful as the "Person of the Year," Xia Yu naturally wanted to have one.

Considering this, "Storm Daily" seemed more appropriate. The magazine could directly be called "Storm Weekly," and when launching the selection brand, it could be named XX Annual Storm Person of the Year. This name would sound even more authentic than "Time."

If a knockoff wants to surpass the original, it naturally needs a name that sounds even more genuine! It would increase the chances!

With this in mind, Xia Yu showed a cunning smile.

Pikachu, it's decided, you're the one!

Ah, no, "Storm Daily," it's decided, you're the one!

After making up his mind, Xia Yu called Yan Wenhan in.

"Boss, you called for me?"

Yan Wenhan respectfully asked, glancing at the papers on Xia Yu's desk. He immediately guessed the purpose of the meeting and felt a sense of clarity.

"For the new newspaper, I've decided it will be called 'Storm Daily.' Sun Xin's concept is excellent: 'See the world's changes without leaving home.' This idea is very grand and aligns well with the newspaper's positioning."

"Looking at it from another angle, it can also be understood as our goal to stir up global changes. This is the highest pursuit in the media industry—once the article is published, the storm will follow! It reflects the newspaper's influence."

"I hope one day our newspaper will have such strong influence and impact!"

"This name will also constantly urge everyone to stay diligent and strive towards this goal!"

Xia Yu said with a serious expression, indicating his high expectations for creating a top-tier media weapon!

Hearing Xia Yu's solemn tone, Yan Wenhan deeply felt the importance Xia Yu placed on the new newspaper. He nodded heavily and replied, "Rest assured, Boss. I will take it very seriously and fully commit to developing this new newspaper!"

"This newspaper relies heavily on Jiuding News Agency. It won't be possible to produce it until the agency is established. However, the media industry needs talented individuals who can write and analyze political and strategic issues thoroughly. You can start recruiting now and begin building the newspaper. Understood?"

Xia Yu advised Yan Wenhan.

"I understand. I'll start handling it right away and won't let you down!"

Yan Wenhan promised earnestly.

Xia Yu nodded and then asked, "Has Gavin Peter contacted you?"

"He has already reached out. I've instructed him, and the publishing business is now in coordination with him. It should be completed in the next few days."

Yan Wenhan quickly reported.

"Hmm, please understand that we are a newspaper company. Our main focus is on newspapers and magazines. Although publishing is profitable, it diverts attention. To grow and strengthen, it must be separated. Moreover, the newspaper industry still has a huge market to explore. Concentrating on one thing will yield better results."

Xia Yu said with a profound tone.

His words also had a comforting effect on Yan Wenhan, as he had worked hard to develop the publishing business, only to hand it over to others. It was understandable for him to feel uncomfortable. To avoid Yan Wenhan overthinking, Xia Yu had to show some consideration.

Yan Wenhan smiled and said, "Boss, I understand. I also plan to focus on the print media market."

"That's good to hear. Thank you for your hard work. You can go ahead and handle things now!"

Xia Yu said with satisfaction.

"Alright, Boss. I'll leave now. Call me if you need anything!"

Yan Wenhan said and exited the office.

Watching Yan Wenhan's departing figure, Xia Yu smiled with satisfaction.

Thanks for the close to 10,000 starting point coins reward. Many thanks! I owe an extra chapter, which will be added in the next few days!

The newspaper name has been decided. There are two praises for "Storm Daily" in the comments, while others are more joking. So, it's settled!