Circus
Lex wanted to sell merchandise, but flashing banners and passing out flyers were too tacky. He also didn't want to be like a low budget tech company and sell T-shirts. No, whatever he sold had to have class, first and foremost. It also had to be exclusive.
He opened his panel and quickly designed the item he had in mind. Unlike the Midnight Games commemorative coin, which was made from a special material, the next item he designed was not special in its material. Instead, its look and feel were what Lex focused on as well as, oddly enough, its smell.