The US market development plan certainly cannot affect Japan's domestic expansion plan.
When the time comes to Halloween, it can be regarded as a small celebration in Japan.
In other countries, Halloween is usually just a matter of people just dressing up as some ghosts.
But in Japan, this has become a large-scale COSPLAY exhibition, whether it is a ghost or not, it can be displayed on this day.
And if you say what kind of cosplay is the most popular at the moment, it is naturally the image of the old-fashioned special drama Jiaziyuan Superman.
Then, the second to fifth most popular COS characters are all covered by the characters of Yuxing Electronic Entertainment.
The first is the hero Lot, the second is Mario, the third and fourth are the two protagonists of Contra, and the fifth is Ash in the now very popular Pokémon animation.
It has to be said that a company dominates the second to fifth popularity, which has to be said to be a feat.
This is a good publicity opportunity, and Youxing Electronic Entertainment will naturally not miss it.
Taking advantage of Halloween, the price of red and white machines ushered in a wave of price reduction announcements, which lowered the price of red and white machines to 3,000 yen.
This price can already be said to be a carnage level.
Even people who are not interested in video games are willing to buy one in order to be able to get along with others, and seeing that this thing is really cheap.
And the cost of the red and white consoles has also been reduced to a very low level. Including the packaging and transportation of no more than 1,000 yen, each game console can still earn more than 1,000 yen, which is quite scary.
Relying on the low price strategy, Suri Electronics cannot compete with it.
They may indeed be able to lure players with a low price strategy.
But they couldn't make the price of Zhuyouxing so low. After all, their game consoles were 16-bit, and the cost could not be lowered, so it was considered a relatively limit to reduce it to around 6,000.
At the same time, they do not have the idea of selling machines at a loss and making money from software games.
Zhu Youxing has already made money by this routine, and his cash flow has always been quite healthy.
At the same time, Zhu Yuxing also held a limited event for Halloween.
On Halloween, players who own Pokémon can go to the Pokémon restaurant to exchange for exclusive Pokémon as long as they complete the designated Halloween check-in tasks in the Tokyo area of Japan.
This is also the regular operation of Pokémon games. To increase the interactivity of players, it is actually equivalent to the realistic version of the holiday tasks of later generations of online games.
And for kids, the allure of getting an exclusive Pokémon is great.
Some people even came all the way from Hokkaido to get Pokémon, which shows how hot the current Pokémon is.
In addition to these collection-like events, there are also brand new events taking place in several initially licensed stores.
On Friday morning, the first week after Halloween, several stores put up huge posters in front of their doors at the same time.
On the poster, there are game screens of Mario, Tetris, and Metroid. At the bottom of the screen, it was written: "The fastest challenger is recruited
, and the final winner will receive a seven-day family trip to Hawaii Island and a prize of 10 million yen."
They gathered around and discussed curiously.
Before that, they only regarded video games as a form of entertainment.
Just like a movie and TV series, enjoy the fun of video games.
But now it's surprising to say that we can get some real-life benefits in video games.
Film and television dramas need professional actors and professional people to do professional things.
Sports competitions require professional athletes.
What about video games?
"Hello, I want to ask the challenger on this poster, what does it mean?"
The clerk who was receiving the customer heard the voice of the inquiry, looked back at the poster and said, "It's about who can clear the customs in the shortest time. Several games, and then each game can be rewarded for the fastest game in the game."
People widened their eyes and asked in disbelief: "Do you only need to use the fastest speed to clear the game? There are no other requirements. This is too simple, right?"
"How can it be that simple." The clerk shook his head and said, "Only the first place person can get the biggest prize, which is not bad compared to athletes, right? But speaking of it , indeed, anyone can participate, and everyone who participates can get at least one participation award."
"What is the participation award?"
"It's just some keychains and other prizes. Anyway, if you are interested, you can come over tomorrow. Participate in, this event will last for half a month, and everyone can challenge three times in half a month, and then when half a month is up, we will announce the strongest players in each game.
" Ten million yen is not a small amount in today's Japan. Many people are eager to try it now. Even if they are not gamers, they will be very tempted by this bonus and want to practice.
"Tomorrow? When can I officially participate tomorrow?"
"Look here." The clerk pointed helplessly at the bottom of the slogan on the poster.
At nine o'clock tomorrow morning, the Speed Challenger race officially begins.
As for the completely specific content of the competition, it will be explained in more detail by the players coming in person tomorrow.
If I explain it here for a long time and let others understand it, the number of people who come with curiosity tomorrow will be reduced by half.
This is a good publicity opportunity, and it is natural to make the most of it.
The people who got the answer left with satisfaction, ready to come back tomorrow to check the situation.
And some people who don't know why will stay for a while longer and want to ask for specific details in detail.
A young man in his early twenties was staring blankly at the contents of the poster.
There was longing in his eyes.
Ten million yen, which is almost the annual salary of a mid-level employee in a large company, and a seven-day family trip to Hawaii, which is also a tempting reward.
His name is Ono Youjiang, and he is an otaku commonly known in the world.
He used to be a positive person, but because he broke up with his girlfriend of ten years, he was completely depressed, and he was not interested in anything.
Fortunately, his family situation is not bad. The savings of his parents can also make him worry about food and clothing, which makes him even more decadent. Until he comes into contact with video games, a long-lost pleasure is also playing video games. In the process more and more expansion.
Depressed, he rarely found happiness in video games.
But he knows that this is not a long-term solution after all, happiness cannot last forever, and his family's savings are not unlimited. Sometimes when faced with slightly disappointed eyes from his parents, he can only dodge in shame, but he can't do anything. .
Now only in the game he will feel happy.
Other than that, he wasn't interested in anything.