Chang Detai has been suffering from headaches recently.
With only two or three months left until the golden autumn festival season, which is also the harvest season,
the China Broadcasting Bureau responded enthusiastically to the national mandate of providing agriculture assistance.
They required all cultural and entertainment industries within their jurisdiction to launch one or two public welfare events with a theme of helping farmers in the near future.
Among those tasked with this mission, the neighboring advertising industry felt most at ease.
The Advertising Management Sub-Bureau simply needed to recruit a few well-known large advertising companies under its jurisdiction to produce a couple of public welfare ads, easily accomplishing their task.
They specialized in this field, after all.
Moreover, the film and television sector wasn't too hard to handle either.