Chapter 164 Contracting Your Milk Tea

  Jiang Qin's purpose of coming to Wanzhong Shopping Mall was definitely not for the rice cooker. It was just a coincidence. He needed a rice cooker and saw one, and Yue Zhu was willing to give him one. The two parties hit it off and were happy. The

  real purpose of his visit was actually to get a copy of Wanzhong Shopping Mall's sales data for this quarter.

  "What do you want this for?"

  "To bring goods."

  "?"

  Jiang Qin sat in Yue Zhu's office, picked up the teacup and took a sip: "Wanzhong sells a lot of things, and the types are very diverse. It's easy to be dazzled just by choosing."

  Yue Zhu smiled slightly after listening: "This is the mall, and it's also the reason why we pay more attention to offline traffic. Many people don't know what they want to buy before entering the mall, but usually they will know after shopping, so my job as a marketing manager, to put it bluntly, is to attract more people to walk into the mall." "That's right,

  but complexity and diversity are not conducive to online sales."

  "Are you talking about the new website you developed, Mr. Jiang?"

  Jiang Qin nodded very frankly: "Our supermarket channels and commercial street channels can already meet 80% of the needs of college students, so the number of views in the mall section is very low."

  Yue Zhu could understand this phenomenon: "Buying things on the website will definitely not be the same experience as shopping in a mall, so low views are normal."

  "So I hope to pick a batch of the most popular products suitable for college students, with high quality, good quality, and strong fashion sense, which cannot be bought in retail supermarkets and pedestrian street merchants. Based on this, I will create a special area for good product recommendations in the forum. To put it bluntly, they don't want to shop, so I will help them choose." "It's

  a bit unimaginable."

  Jiang Qin changed his way of saying it: "To put it simply, I hope that online shopping is not just a necessity of life, but also a form of entertainment. When you get your living expenses and want to spend money but don't know what to buy, then take a look at the good product sharing area. Maybe you will buy one, two, three, four, five, or six things on impulse, just like shopping in a mall. You can consume without a goal."

  Yue Zhu thought for a while: "If you recommend it, someone will buy it? Impossible, right?" "

  For example, if someone says that this lipstick is super whitening, it is this year's popular color, and it is a must-have for fair, rich and beautiful women. She also lists the pros and cons for you and writes a detailed trial experience. She also calls you dear sister and asks you to buy it quickly. And there happens to be a coupon under the special area, and it will be delivered to your door? Your Excellency, what should you do?"

  "Then I... should buy it."

  Yue Zhu thought for a while. If a sister really said that to her, and there was a discount, and it was delivered to her doorstep, then even if she didn't have the idea of ​​buying lipstick at first, she might buy one.

  There's no way, she called me dear sister!

  Jiang Qin nodded after listening: "So I want to use this method to tap the consumption potential of our forum users." "

  But I can't give the sales data casually. I need to ask Mr. He for permission."

  "Is Mr. He here?"

  "Yes, let's do this. I'll take you upstairs and you can tell him in person to avoid my misrepresentation."

  Jiang Qin nodded and followed Yue Zhu to Mr. He's office. After hearing his intention, He Yijun pondered for a long time and finally nodded in agreement. Although

  sales data cannot be made public casually, the important thing is actually the numbers on it. As long as the numbers are blurred, it doesn't matter if you give a copy.

  He is willing to accept a new channel to a certain extent. Since Jiang Qin is willing to toss, he still wants to see how far he can toss.

  Anyway, it doesn't cost money, right?

  Businessmen pursue profits, and profits without costs are more attractive.

  Since he agreed to join the group buying platform, it would be good for Wanzhong Mall to do this.

  "Thank you for your support, Mr. He." Jiang Qin, who got the data, thanked him sincerely.

  He Yijun waved his hand: "We are all old friends, so there is no need to be so polite. By the way, Mr. Jiang, when did your rebellious period end?"

  "I am still very rebellious," Jiang Qin twisted his mouth and was puzzled for a moment, "Why do you ask this,

  Mr. He?" "Did you see my daughter last time? She had a fight in school recently and was suspended for a week. How great would it be if she was a learning star like you?" Jiang Qin

  's mouth twitched, thinking that this joke was not going to work, right?

  This thing doesn't feel awkward when you say it yourself, but it really feels awkward when others say it.

  He was afraid that He Yijun would sigh a few more times, and he might use his toes to scratch the floor and fall directly from the fifth floor to the fourth floor, so he got up and said goodbye and left quickly. After

  Jiang Qin left, He Yijun took out the letter of intent from the cabinet and took a look.

  To be honest, he still didn't think highly of Jiang Qin, and even less of this online sales method, but since young people dare to think and fight, it doesn't matter if they lose. The

  security department said that the last time he came, he was riding in a Bentley, and there was a driver in the car.

  With such a background, it probably doesn't matter if he loses.

  ...

  In the blink of an eye, time came to the end of December.

  After 208's full preparations, the dormitory stocking festival kicked off on a light snowy day. The

  20% discount doesn't sound big, but it is still quite attractive when reflected in the price of the goods, so the number of group registrations has indeed begun to rise as expected.

  Some people even posted on the forum to gather people and get discounts.

  Stockpiling is actually not uncommon in university dormitories. For example, the phenomenon of toilet paper being grabbed by everyone in the dormitory is too common. A roll of paper is taken into the toilet, and it will be grabbed after only two or three days, leaving only a paper roll. In addition

  , there are shampoo, laundry detergent, snacks, beverages, and mineral water. To a certain extent, they can all be shared items, and it is not so clear to distinguish them.

  You can't stay in the dormitory every day to guard your things and not let anyone touch them, unless you lock them in a cabinet and unlock them every time you need to use them.   

  Therefore, in the name of the Stocking Festival, many dormitories began to raise funds to stock up.

  In addition, there are also those who buy their own things after getting enough people together, which is even crazier than the first benefit day.

  The goods in the college supermarket were the first to be sold out, and Jiang Zhihua was a little numb.

  She received a notice from Jiang Qin earlier and stocked up before the Stocking Festival went online, but she still couldn't hold on.

  "Boss Jiang, next time you stock up more daily necessities, I will help you pay for the goods if you don't have enough. Don't be so stingy." Jiang Qin

  came to the college supermarket and opened his mouth with a generous attitude.

  "Boss Jiang, in order to stock up, I removed two rows of snack shelves. You said that I, a supermarket owner, am now almost turning into a warehouse for you!"

  Jiang Zhihua complained, but in fact, she was very happy.

  No matter whether it is a supermarket or a warehouse, as long as the goods can be sold and the money can be obtained, who would not be happy.

  Jiang Qin did not expose the truth, but spoke seriously: "You have to withstand the pressure, Boss Jiang. This is just the beginning of the month. If I hold an event at the beginning of the month, you will have to remove all the shelves in your supermarket."

  Jiang Zhihua was stunned for a moment: "Why?"

  "The living expenses will be received at the beginning of the month, so sales will definitely be even higher."

  "I don't understand, why do they buy so much toilet paper? I can understand girls, but why do boys use paper like food?"

  Jiang Qin pouted: "Then I don't know. I'm a serious person, unlike those stinky boys."

  Jiang Zhihua moved a stool and sat at the door: "I heard that Xitian's sales this month exceeded 20. Is it true?" "

  False, how many milk teas did they sell? Twenty, but not all of them are milk tea sales." "

  Don't milk tea shops only have milk tea? What else do they sell?"

  "We have added a new product called milk tea card."

  "What is that?"

  Jiang Qin reached out and took out his wallet, and took out a small pink card, about the size of a bank card, with a lush tree on it, and a man and a woman leaning against each other under the tree. In addition, there were three logos printed on the upper right corner of the card, namely Xitian, Zhihu, and Pintuan.

  "This is it, each card has a face value of 100 yuan, and it is only sold through Pintuan. If you want to buy it, you must participate in the Stocking Festival." "Does

  anyone buy this? What's your milk tea made of? It's so addictive?" Jiang Zhihua felt like she had seen a ghost.

  Jiang Qin smiled: "The slogan of this card in the group buying is to contract all your milk tea in the future. Many boys buy it as a gift. In addition to toilet paper, this thing is the most popular product in the group buying."

  Jiang Zhihua took it and took a look: "Why is there a small hole on it?"

  "The milk tea card comes with a metal chain that can be passed through the small hole and hung on a bag or keychain. Some goddesses like to show their popularity. They are embarrassed to go out without hanging one. Girls who don't receive it may also buy one for themselves. It can also be used as an ornament. The main point is to be popular." "So you have

  made money from both boys and girls. Who came up with this trick?"

  "Me, do you accept it?" Jiang Qin grinned.

  After the voice fell, Jiang Zhihua couldn't help but twitching.

  Although Boss Jiang knew about Jiang Qin's methods during the fake school beauty competition, she couldn't help but call him awesome for being able to play milk tea in such a way.

  But as she looked at it, she suddenly squinted her eyes and got closer, as if she had discovered some highlights. After careful identification, her expression gradually became surprised.

  "Mr. Jiang, the boy on this card is drawn based on your appearance, right?" "

  You can tell that?" Jiang Qin was a little shocked.

  Jiang Zhihua nodded: "You can tell if you look carefully, but who is the prototype of this girl?"

  "No, it's no one." "

  No, this seems to be the beautiful girl who came to my supermarket last time to ask for a milk tea cup, right?"

  Jiang Qin was numb, from the top of his head to his legs: "You can remember it after seeing it only once?"

  Jiang Zhihua was happy: "The details are so well drawn, I can recognize it from the movements and expressions."

  "Awesome."

  "This tree seems to be a bit particular, why are there a lot of signs hanging on it?"

  "That's a good friend tree."

  "?"