Making an Advertisement

Wake up from his sleep seeing the time that it was already 8 in the morning, thinking that he had taken time off from lectures he relaxed again because basically, he didn't have to worry about coming to class early in the morning, not to mention that his parents had already known that he is currently working on a project, where it is a task from the campus that he is currently working on, and field practice is needed outside of campus.

Stopping later, his parents only found out that Adi was doing an assignment project assigned to him by the campus, and on the other hand his parents only supported what Adi was doing, because, they believed that we would not do anything necessary or detrimental. other people and himself.

So his parents could permit in a relaxed manner, getting out of bed and rushing to the bathroom to clean up, after finishing the bath, changing clothes, and eating the breakfast that his mother had prepared.

seeing that he was alone at home, and realized that his parents had left for their work, while the younger brother of course was going to school today, it could practically be said that Adi was very free in his house at this time, after finishing eating he didn't rush to go out of the house.

But the younger brother chose to walk to his backyard, to just relax and sort out the information he had been looking for last night about the advertising company he was going to go to, to make an advertisement.

After feeling relaxed enough then he immediately took his cellphone and started dialing the numbers one by one from the existing advertising office, the first company he called was located not far from his house, after asking the scale of the advertising company he was currently calling was middle class, after asking some basic questions about the service, then don't forget to check some basic information about the advertising costs required when it comes to hiring the company on their website.

After getting enough information needed, Adi then called the second company and found out that this second decision was a much smaller company than the first company he called, the scale of advertising they had was only in his city.

While their ability to advertise in other cities can be said to have very little ability, lions are only a small scope of the fishery they can serve, Adi discovered this fact and immediately eliminated this advertising company and started calling the third company.

Where the third company is almost the same as the first company, has the medium ability of their advertising, As for the medium ability of the advertising referred to here is, the ability of the dissemination of advertising information made by them which covers only about 3 to 5 cities, from their booking area, So in other words, if Adi wants to make offline advertisements, namely advertisements placed in open spaces in a city, the company can only do it in 3-5 cities. Meanwhile, Indonesia has 34 provinces with 514 cities.

You can imagine how big the area is, and when he heard that the company claims that they have the medium ability in advertising which refers to 3 to 5 cities Adi then wonders did the company only makes By say 3-5 cities, then they claim that they are a medium-sized advertising company.

So then Adi questioned their capabilities and the claims they made, and only then did Adi understand that what they meant here was a medium-sized company that was aimed at a local company with limited capabilities in a province, where the dissemination of information they could provide was threefold up to five cities.

It is said to be a medium entry-level company from an advertising company in one province because from the data obtained, it is known that every province in Indonesia has, on average, A number that is not fixed like the province of Jogjakarta only has five cities under its auspices.

Then there is West Java province with 18 cities, Central Java with 35 cities, and East Java with 38 cities, so it can be said that the composition of the number of cities in the Indonesian province is not the same, it depends on the area and population density.

So taking the gap to refer to the reference to cities in the province which have an area and also a small population, they state that the ability of 3-5 cities is something enough to call them a middle-class advertising company in a province.

Adi who was listening to this just laughed, realizing as the name suggests advertising companies can very well advertise themselves regardless of the shortcomings and facts they can cover-up.

So after learning about the capabilities of some of these advertising companies, Adi feels that this is something that is inefficient and just a waste of material and time.

So then Adi immediately crossed out, Big Lis from the existing advertising company and looked for another national-scale advertising company, and after searching he found several of them, so Adi immediately called to find out about the capabilities of the national-scale fishing company.

And sure enough, after he made calls to several national-scale advertising companies, it was no longer cities that they could afford, but provinces, so then after sorting the data received basically, Adi got enough data to make a target for the fishery to be made.

Of the many advertising companies in Indonesia, only 3 of the advertising companies took, based on the capabilities of their extensive fishing network and also the price that can be said is not too expensive and by the capabilities possessed.

So the first is a company headquartered in the current capital city of Indonesia, namely Jakarta, which can market advertising in more than 10 provinces, which means there are tens or even hundreds of cities under it.

After that, there is a second company, with the ability to make advertising in 15 provinces, 5 more provinces compared to the previous advertising company, Dandi number 3 another advertising company is an advertising company that can distribute fisheries in 17-18 provinces in Indonesia.

As for the question of why Adi did not immediately order a fishing company covering all 34 provinces of Indonesia, the answer is that he lacks funds because after calculating advertising from all 30 provinces, it takes tens of billions or even tens of billions of funds, which of course is not in this case. Adi's current abilities.

So after careful consideration with the funds he currently has, Adi is only thinking of advertising in the densely populated provinces, while for those with less population Adi just puts it aside for the time being.