Chapter 261 Aspirations
Song Yang listened to Whitman's phone report, no matter what the current situation of Double-click Company is, entering the Internet market research industry is still going downhill. It was taken without bloodshed.
From the Internet advertising market to the Internet market research, for Double-Click Company, this is the first step of external expansion, and it also means that Double-Click has a deeper influence on the Internet industry.
Think about it, Double-Click Company knows the real data of major Internet companies, and also has control over the placement of Internet advertisements. To a certain extent, it has been able to determine the life and death of some small and medium-sized websites. Which company has potential in the future and which one is at risk?
For Double-click, it is clear at a glance. Other companies that want to invest in the Internet also need Double-click to do research.
"Song, Double-click's investment department recently discovered a newly established Internet company. The investment department believes that this company has certain investment value!"
The voice of Whitman flipping through the files came from the phone, and then he said an Internet company that had just been established a few months ago, "Alexa!"
As the world's largest double-click advertising company, any newly established small website that wants to introduce Internet advertising must come to Double-click Company.
This allows Double-Click to understand the entire Internet even better than the American Federal Communications Commission!
Since the beginning of this year, Internet companies have experienced explosive growth, and websites have also sprung up like Jiang Zhiqing. So many websites want to survive, they must introduce advertisements, and those websites are special, or are companies established by Internet geniuses and big cows. It will be marked by the double-click company and sent to the office of the American Global Investment Foundation.
This investment method does not dare to say how high the success rate is, but at least the news is very well-informed. Alexa just double-clicked a special website recently discovered
"Alexa?" Song Yang felt that the name seemed familiar.
"This is a company just established this year, and now it mainly develops search engines. However, for Alexa, double-clicking is not a search engine that wants it, but another business, website ranking. With the help of web crawling and traffic calculation tools, Alexa can Current site for ranking!"
When Song Yang heard this, he immediately understood why he was familiar with Alexa. There is no Alexa business in China, but in foreign countries, Alexa is known as a shit-stirring stick. It can make the major Internet companies break the dog's brains. The operating presidents of the major Internet companies love and hate this product.
As the saying goes, arranging flowers intentionally will not bloom, but inadvertently planting willows and willows will make shades. Alexa, who is dedicated to being a search engine, is not a bit worse than Yahoo, Lycos and other peers.
However, the website ranking created by accident has become very popular. Although it has not yet become an authority, many organizations have begun to quote Alexa data.
"This matter should be decided by Double-Click Company!" Song Yang said directly to Whitman. Acquiring a "small" website is just a matter of convenience for Double-Click Company.
Although after the acquisition of Alexa, it may make the double-click company completely become a **** stick in the Internet industry.
With the right to place advertisements, to conduct investigations on Internet companies, and also to control the ranking of websites, double-clicking a company to tout a company can instantly "drum" it up and become a much-anticipated existence. Its advertisements, release of news unfavorable to it, and its Internet ranking in the snow, directly make it "dead" in the industry!
If last year, the double-click company had such strength, it is estimated that Netscape would have been wiped out half of its life if it went down with a hammer.
Of course, this kind of black work can't be done too much. Once in a while, I'm afraid it will be more effective. Just like ten sentences, nine and a half are true, but those half sentences may directly kill people. up.
For double-clicking, it is necessary to ensure that the data issued is fair on weekdays. At a critical moment, a small "mistake" may be able to pierce the throat with a sword!
Whitman reported to Song Yang the situation during this period. Although the double-click after listing was still entangled in lawsuits, the "cloud of bankruptcy" has dissipated, and the previously severed cooperation has now all been restored.
Coupled with the "tough" style, many companies are more inclined to cooperate with Double-click, at least don't worry, they will be sold by Double-click at the critical moment.
"MediaMetrix and NetRating are not all," Song Yang said to a group of senior executives of Double-Click Company over the phone, "Let the Internet come into reality, and within one to two years, after the lawsuits and lawsuits are settled, Double-Click Company will issue Bonds and stocks, launch an acquisition of Nielsen!"
The confusion over there could be heard over the phone, and the representatives of several Wall Street investment banks participating in this conference call also made a lot of noise at this time. You must know that as the world's largest market research company, Nielsen has a comparable size. The double-click company is much bigger, but now Song Yang wants to double-click the snake to swallow the elephant!
It is conceivable that once the lawsuit is resolved, the stock price of Double-click will definitely skyrocket. Although there are doubts about whether Double-click can completely resolve those lawsuits in a short period of time, Goldman Sachs, Merrill Lynch, Deutsche However, the bank and investment bank had some expectations for Double-Click.
If you really want to be able to swallow elephants and kill Nielsen, then you can double-click the company and go to the next level. The most important thing about Nielsen is not how much it is worth, but the data in your hands. Not to mention the Internet industry, even Wall Street has some be envious!
After the conference call ended, the other double-click executives all quit, and Song Yang and Whitman were left. Then Song Yang asked Whitman, "How is the investment in eBay now?"
Song Yang is in Hollywood and is busy dealing with Western Films. Double-click, ICQ, American Telecom, etc. have not stopped, especially the investment in eBay. Song Yang is handed over to Whitman and Marcus Responsible.
"Marcus is now talking with eBay founder Pierre Omidyar. Omidyar has not rejected the venture capital from the American Investment Foundation, but the amount of investment and equity issues have not yet been determined. Come down, and..."
Whitman hesitated a little and said, "Omidyar wants to meet with Song before investing!"
Although Omidyar is not a billionaire, he is also one of the first people to enjoy the dividends of the Internet, and his net worth exceeds one million dollars. For eBay, Omidyar obviously does not just want to raise money.
Song Yang thought for a while, then agreed, "When I go back to San Jose, I can meet Omidyar!"
Now is not the era of e-commerce. Amazon next door is still struggling, not to mention eBay. Although the eBay built by Omidyar for his girlfriend has improved, it is still far from being profitable. Investing in ebay requires capital, which is not too much.
Not only eBay, but also the American Investment Fund is still staring at Amazon. Amazon is rumored to be seeking its first round of financing, but Bezos and Silicon Valley VCs seem to have a deviation in the valuation of Amazon. , after eBay is settled, the American Investment Foundation will make a move to Amazon!
Aaron Swartz is developing PayPal, an electronic payment platform. Now if he gets eBay and then invests in Amazon, then from e-commerce to payment, he will invest in some logistics companies in the future. If these companies develop in the future, American e-commerce The half of the industry is basically included in the bag!
After the conference call, when Song Yang went downstairs, Gallo and Hai Li were mingling together at the bar by the swimming pool. Jenny curled up on the sofa, hugged a pillow, and watched the entertainment news on the TV station. This kind of news never stops in Los Angeles. Seeing Song Yang going downstairs, the corners of his mouth immediately pouted.
Song Yang couldn't help laughing when he saw this. The Matrix crew had publicly auditioned for the casting. Jenny naturally understood that the heroine must be out of the picture. of.
However, when she saw Song Yang, Jenny still turned her head and curled up on the sofa. Song Yang sat on the sofa and hugged Jenny.
"After the filming of The Matrix is finished, Western Films will shoot other movies at that time, and Jenny will be the heroine!" Song Yang said to Jenny in his arms.
Hearing this, Jenny raised her head, "Really?"
"How could I have lied to you!" Song Yang pinched Jenny's cheek, which was full of collagen.
"Song, I knew you wouldn't leave me alone..." Jenny sniffled her nose, let out a groan, wrapped her arms around Song Yang's neck, and printed it on Song Yang's lips.
Song Yang is not fooling Jenny. After Western Films, he will definitely shoot some low-cost literary films to compete for awards. When the time comes, he will throw Jenny over to hone his acting skills.
A small-budget literary film of several million is basically used to improve the Western Film Industry's Bigger. As for the return of the cost, I don't expect the release to rely on the box office to return the cost. Basically, I will get a small prize. Then rent the videotape, and it will pay back the cost in a long time. When the online video website goes online in the future, put it in the film and television copyright library, maybe you can make another fortune...
After the film project team of The Matrix was established and started to get busy, Song Yang took the plane back to San Jose.
This time I came to Hollywood, in addition to getting the "Matrix" movie project approved, the most important thing is to plant a nail in the media industry in Hollywood and even America!
Western Films now owns Weta Special Effects Studio and IMDb website. This is the first step for Song Yang to enter the American media industry. For example, if you extend your hand to the media fields such as TV networks, magazines, and newspapers, and even if the timing is right, you might not be able to aspire to the giants such as Disney, Warner, Fox, and Paramount. How important is it?
(end of this chapter)