Chapter 218
Chapter 218 Feng Shui Turns
It is not new for the technology industry to enter the game industry. As a representative of the American technology industry, Microsoft was also the first to enter the game industry. As early as more than ten years ago, shortly after Microsoft was established, Bill Gates won the " Proxy for Flight Simulator.
I didn't do it, it's the "flight simulator" that put the earth into the game. This game has not only operated one or two games, but has been in continuous operation for decades. From the beginning of Microsoft's establishment, it has been operating as an agent , No one else, just because the boss is rich and self-willed, there is no way that the boss of Microsoft likes this game, so Microsoft can only bite the bullet and continue to operate, regardless of whether it makes money or not.
It's just that the technology industry has not entered the game market on a large scale before. The game and the technology industry are still like two parallel lines that coexist. Many people who play technology like games, and the game industry also has many bigwigs from the technology industry. , but most of them are due to interest. The game and technology industries did not completely overlap before ICQ.
Now, ICQ has broken this parallel line. When the news of ICQ seeking to acquire Sierra Mountain came out, it was a huge shock to the technology and game industries.
Although the technology industry now praises Netscape and Yahoo countlessly, Song Yang has a special status in the Internet industry in America. The Internet industry has become hot again.
Hitmail makes e-mail the first truly universal Internet product in history. It has only been more than a year since e-mail was launched, and it has become the most popular in the world after the telephone. European exchange products.
Not to mention ICQ, it is creating a new history, instant messaging is setting off the first round of Internet social storm, young Internet users are using ICQ to communicate as a trend!
Whether it is Internet advertisements, e-mail or instant messaging, almost all of them lead the trend of the Internet. Even though Song Yang has not appeared in Time Magazine, he has not won titles such as "Silicon Valley Hero" and "Yahoo Chief" with Anderson and Yang Zhiyuan. , but the entire Silicon Valley has put Song Yang on the same level as Anderson, Yang Zhiyuan and others, and they are all considered to be figures leading the Internet trend!
But now, Song Yang's ICQ is suddenly aggressively attacking the game industry, which makes the Internet industry peers speculate whether Song Yang is planning to do something again.
The same is true for the game industry. In the past few years, the game industry has just slowly recovered from the bankruptcy of Atari Games. Game companies such as Xueleshan and Blizzard are constantly selling themselves, all of which are inseparable from the bankruptcy of Atari. .
Now that Internet companies enter the game industry, no one knows whether it will be good or bad for the entire game company, but the stock price of CUC International, which holds Xuele Mountain, has risen sharply!
"What's the situation now?"
Back to San Jose, Song Yang, watching the overwhelming media reports, couldn't help frowning and asked Irene, the more attention the acquisition has received from the outside world, the greater the probability of failure, and the more difficult the acquisition.
Irene was also a little dissatisfied, "The news was released by CUC International, and it must be to raise the price!"
CUC International was obviously acting dishonestly and wanted to take the opportunity to raise the price, but CUC International obviously did it. Stimulated by this news, CUC International's stock price rose sharply.
"The current president of Xuele Mountain is a director in charge of finance appointed by the merged CUC International Company to manage Xuele Mountain!"
Irene mentioned the current situation of Xuele Mountain to Song Yang. CUC International didn't pay much attention to Xuele Mountain. It was basically just to drain the last drop of blood. , To manage Xue Leshan and its Blizzard and other companies.
Song Yang didn't know whether Xuele Mountain was lucky or not. He said it was unlucky. The few owners he found were richer than the other. He said it was the son of luck. Those companies that bought Xuele Mountain, one It's better than a person who doesn't treat it as a human being and can't wait to squeeze it out completely.
I looked at the information of CUC International for a few more times. Now CUC International has just been merged. It is composed of American HFS Hotel Group and CUC International. Sierra Mountain belonged to HFS Hotel Group before, but now it belongs to the merged CUC International. The company, the current president of CUC International, is headed by Silverman of the former HFS Hotel Group.
Silverman is also a well-known figure on Wall Street. He claims that there is no money that Silverman cannot make. If you cast a penny to Silverman, he can earn two dollars back. With Xue Leshan in his hands, you can imagine what happened. Know.
"What does CUC mean now? Are you willing to sell Xuele Mountain?" Song Yang put down the materials and looked up at Irene.
Irene nodded, but she was obviously annoyed by CUC International, "CUC International has no intention of rejecting it, but the bid may be a bit high!"
Released the news with great fanfare, CUC must be counting on Xue Leshan to sell it at a good price.
Song Yang took a deep breath, and realized that he often walks by the river without getting his shoes wet. As soon as he cheated on AOL, someone started cheating on ICQ. When that guy Keith saw the news, he was probably laughing in a dream. woke up.
"Let's start talking, but Xuele Mountain and Blizzard must be bought together, and they must not be split!" Song Yang said with a long breath and waved his hands.
If he didn't say it in advance, Song Yang felt that according to Silverman's urine, maybe he could really tear down Xueleshan and Blizzard and sell them to ICQ twice.
Regardless of whether they are satisfied or not, ICQ held its nose and invited people from CUC International and Sierra Mountain to come to San Jose for a talk.
CUC International has a lot of people coming to San Jose, but there are not many former managers of Sierra Mountain. With the departure of the founder of Xuele Mountain, Ken Williams and his wife, the management of Xuele Mountain has also been replaced by people from CUC International. give instead.
What Song Yang didn't expect was that Silverman came to San Jose with him this time.
"Bruno Song!"
In front of the ICQ office building, when Silverman saw Song Yang, he was smiling all over his face. As soon as they met, he held Song Yang's hand with indescribable enthusiasm, just like the acquisition of Xuele Mountain had been completed.
Song Yang glanced away, and saw a group of reporters standing not far away, and suddenly understood, knowing that Silverman was putting on a show for the media.
"President Silverman, please!" Song Yang withdrew his hand calmly and said to Silverman.
"Song, I heard about America Telecom, and the whole Wall Street is discussing it!"
All the way into the ICQ office building, Silverman praised America Telecom from time to time, and Silverman praised Song Yang's move of "hollowing out" America Telecom.
"Compared with President Silverman's methods, American Telecom is nothing to mention!" Song Yang replied to Silverman in a nonchalant manner, with a little retort in his words, alluding to the person outside just now. Several media reporters.
Silverman obviously heard the meaning of Song Yang's words, but he didn't take it seriously. Since the release of ICQ in the hands of Song Yang, who is an upstart in Silicon Valley, and sought to acquire Sierra Mountain, CUC International has risen sharply in response, and its stock price has risen from 34 US dollars. , sprinting directly towards 40 dollars, and the market value exceeded 26 billion dollars.
To be honest, Silverman didn't expect that this news would have such an influence, and he had a preliminary understanding of Internet companies.
It's a **** not to seize the opportunity. Seeing the stock price soaring, how could Silverman waste it? This is also the reason why he came to San Jose this time. The reporters below were also recruited by CUC International. Of course, the purpose was to Hype the stock price!
Entering ICQ company, Silverman took a tour, and then walked into the conference room with unsatisfactory feelings. Internet concept stocks have skyrocketed since last year. Netscape, Yahoo and others have revenues that are less than a fraction of CUC International. The stock price and market value have soared, which makes CUC International, which is a representative of traditional companies such as hotels and tourism, naturally very envious.
Song Yang, Irene, and Silverman's group sat down opposite each other in the conference room. Irene was the first to speak, "Thank you, President Silverman, for coming today!"
"Meeting Song has always been what I wanted to do!" Silverman said with a smile on his face, and looked towards ICQ again.
Song Yang seems to have known Silverman's gaze. When he was in New York a few days ago, Song Yang looked at Case in the same way, just like looking at a fat sheep waiting to be slaughtered!
Silverman of the old Jianghu is also an expert in acquisitions. HFS Hotel Group was acquired step by step by him. The cooperation with CUU International is also considered a classic.
As soon as he came up, Silverman did not make a hasty quotation, but asked Song Yang casually, "Song, you are very optimistic about the game industry. Will the Internet industry in the future be related to games?!"
"No one can tell where the trend of the Internet will flow. No one can always stand on the wind of the Internet."
Song Yang was just saying that ICQ's entry into the game industry was just a test, and he didn't want Stud. This was also telling Silverman that if he asked for a high price, then ICQ would not want Xueleshan.
"Xuele Mountain is one of the most important assets of CUC International. Xuele Mountain has game publishing channels in more than 50 regions around the world. CUC International also provides Xuele Mountain with more than 600,000 members. In addition, it also owns Blizzard, etc. The performance of all the game studios and Blizzard, I think ICQ should be obvious to all!"
Silverman directly blew up Xueleshan to the sky, as if Xueleshan, a subsidiary of CUC International Corporation, is the leader of the global game industry, but he never mentioned it. In the past few years, including Activision, Game companies have all gone through bankruptcy and reorganization, and games are a high-risk industry in this era.
It takes two or three years to develop a game, and once the sales are not good, those who wait for it will either be sold or go bankrupt. There is no third way. It is more dangerous than the film industry, and it all depends on luck!
"President Silverman, UCU International Company, we all see what Sierra Mountain has done," Irene first said to Silverman with a smile, "ICQ hopes to reach a cooperation with President Silverman ."
(end of this chapter)