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Addicting Game

Editor: Exodus Tales

Anipop was an incredible game. In Chen Mo's previous life, it's playerbase encompassed children under the age of then and adults over fifty. It had over ten million daily active players in five months time, and with future development, it even broke fifty million. It was truly a game that was nationwide, for ages.

Why was the game so addicting?

Unlike traditional matching games, the difficulty of Anipop didn't come from a time limit, but a move limit. This allowed players to plan out their next move instead of rushing.

This turned matching games into a true casual puzzle game instead of a game on reaction time, hand speed, and how fast the players notice the matches.