Lanxin Company and NBJ decreased their prices simultaneously and nearly to the same low levels. This made the media and the business world suspect these two companies were in cahoots. Everyone could see that this battle with the international corporation had really heated up.
T-K Group's first step was to invade the health supplements market of Country Z.
After which Lanxin Company and NBJ's counterattack was to play up the underdog card!
Lanxin Company and NBJ put on an ailing front and with the help of the media, the public now knew all about the troubled state of the companies. This move stirred the hearts of the people.
The second step. Denouncements, incriminations, and defamations! They would attack T-K Group's company reputation and brand image in Country Z.