Playing the Bad Guy for a good reason
*Bing-Bong*
It has come to the writer's attention that not many people are familiar with the term, "heel", so we will be interrupting the normal flow of the chapter to explain.
...
In the world of professional wrestling, the fighters normally fall into one of two roles: the babyface and the heel.
The babyface is the term to for the protagonists in wrestling.
They're the "good guys", the honorable heroes, the one who makes the audience loves them, the person everyone roots for because they're the underdog or fighting for a cause, that kind of thing.
The heel on the other hand are the antagonists of wrestling.
They mock people, they fight dirty, they actively piss off the audience, they try invoke boos instead of applause, for all intents and purposes, they are the "bad guys".