Lego PlaygroundThe Lego Amusement Park included the Lego Exploration Center and the Lego theme park.
The Lego Exploration Center was an indoor playground. For example, the Shanghai Lego Exploration Center was located in the Changfeng Riverside Square in Putuo District. It was affiliated to the Merlin Group in the United Kingdom and could provide a rich Lego toy interaction experience for families. There were 10 themed areas, such as the "Lego Factory Tour" where visitors could experience the process of building blocks production line, the "Castle Adventure" where children could ride in a warrior car and fire laser guns at monsters to save the princess, and the "Mini World" where Shanghai's urban landmark was built with 1 million Lego bricks. There were also " Magic Wheel "," Lego Studio "," Lego Race Track "," Lego 4D Experience "," Lego Naughty Castle "," Debao Farm "," Olivia's Home "," Lego Cafe ", and other themed areas.
Lego theme parks were large-scale amusement parks with Lego bricks as the theme. There were nine in the world, distributed in Denmark, Germany, the United Kingdom, California, the United States of America, Orlando, Malaysia, Nagoya, Japan, Chunchon, South Korea, and other places. Asia's first Lego theme park was located in Johor Bahru, Malaysia. It opened in 2012 and covered an area of about 1.3 square kilometers. The park used Lego bricks to create a real Lego world. There were castles, Ferris wheels, ships and other models. There were also amusement facilities such as "Lego City","Lego Adventure","Lego Star Wars", etc. It regularly held brick building competitions, role-playing and other themed activities. There were different areas such as building block creation learning area, children's building block area, driving area, etc.
Shanghai Legoland Park would open in the summer of 2025. It was not only an amusement park but also a smart park that was educational and entertaining. It had multiple interaction experience areas that could stimulate children's creativity, imagination, and ability to solve problems.
In addition, Lego also built a small free amusement park in West Harlem, New York, Fly Away Isles.
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