Points to note for setting up a stall, event planningThe following is an example of an event plan that includes things to take note of when setting up a stall:
** I. Stall Event Planning **
**(I) Event theme **
"Small stall, big dream"
**(2) Activity Purpose **
Through the stall setting event, he could experience the process of starting a business, increase his income, and train his social and business skills.
**(3) Points to note when setting up a stall **
1. ** Mental construction **
- Overcome the concept of face and make it clear that setting up a stall was a legitimate business activity. If it could bring income, it was worth it.
- He had to adjust his mental expectations and recognize that business had its ups and downs. He should not give up easily just because there was no business at the beginning or business was not good.
2. ** Selection **
- If the quality of the product was not good enough, it would be difficult to attract repeat customers at a low price.
- Don't be too greedy. You have to have a main product with distinctive features to attract customers.
- Following the principle of selection, choose products that are popular, have high demand, high gross profit, and good quality. Give priority to products that have no shelf life or can be resold after inventory. Try to choose the first-hand source from manufacturers such as 1688 and Yiwu to avoid second-hand sources and broken yards.
3. ** Management **
- Stick to business, don't fish for three days and dry your net for two days.
- Don't blindly follow the trend. You can't just listen to others say that a certain product is good to sell.
- Don't fantasize about getting rich overnight. Setting up a stall is a gradual process.
- Don't push your peers aside. Focus on fair competition and quality competition.
- Don't wait for everything to be ready before taking action, because plans can't keep up with changes.
4. ** Market research **
- For mobile stalls, if they set up a stall in the farmer's market, they had to inspect it in the morning. They had to pay attention to the situation of the mobile stalls, the age of the customers, the price of the customers, the market charges, and so on. They had to choose a place with a lot of people, a high consumption potential, and a reasonable stall fee. Generally, the more dilapidated farmer's markets might have better business, but they needed to be inspected.
- If they were to fight on the streets, they would choose the most prosperous area in the city with people setting up stalls.
- Understand the local popular products, but do not necessarily copy them completely. You can create new ones according to the situation.
5. ** Stall preparation **
- If they were playing guerilla warfare by the roadside, they would prepare a piece of golden silk flannel (which looked high-end) to pave the ground, a colorful waterproof cloth, a megaphone to attract customers, and a price tag (handwritten would make it seem like a small business).
- If you set up a mobile stall in the farmer's market, prepare transportation tools (bicycles or tricycles, etc.), folding stalls, umbrellas, chairs, and other equipment. It is recommended to buy second-hand equipment.
**(IV) Activity arrangement **
1. ** Initial preparations **
- He decided on the people who would set up the stalls and made clear their respective responsibilities, such as the person in charge of sales, property, organization, safety, and so on.
- According to the precautions of the selection of goods, the purchase of goods was carried out, and the market was inspected in advance to determine the target goods.
- Prepare the necessary materials for the stall, such as cloth, megaphones, price tags, transportation tools, stall equipment, etc. according to the location of the stall.
2. ** Event Time and Place **
- [Time: 6:20 PM every Friday and Saturday (except rainy, snowy, and windy days)]
- [Location: The specific location, such as near the street of the Finance Department or beside the West Gate]
3. ** Event Execution **
- Stall arrangement: Arrange the stall according to the principle of attracting customers, display the goods and promotional materials.
- Sales process: Use cost-plus method, buy one get one free method, user experience method and other sales methods to promote sales.
- Staff arrangement: The sales staff will actively interact with the customers, and the other staff will be responsible for the safety of the property, organization and coordination, etc.
4. ** Event Follow-up **
- Build good customer relationships, actively interact with customers, collect feedback, and prepare for the next improvement.
- To summarize the activities and analyze the sales data, such as which products were popular and which were unsalable, and calculate the profit.
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