The following are some key points about brand Taobao live photography: ** I. Equipment and venue preparation ** 1. ** Shooting Equipment ** - You can choose a camera or a mobile phone to shoot, but you have to ensure that the quality is clear. - As for the equipment in the live broadcast room, if you pursue high-quality effects, such as the equipment in the live broadcast room of Wei Ya reaching the level of film and television, the cost of lighting equipment will be higher.(The average price of a lamp is as high as 6000 yuan. There are 7 - 8 lamps in the live broadcast room, and the equipment cost is 30,000 - 40,000 yuan). You can also choose more economical equipment, such as the 5070cm film studio live broadcast room Taobao live broadcast shooting LED small photography light studio. The price varies according to the number of purchases (1 is 28.50 yuan, 100 - 999 is 26.00 yuan, and> 1000 is 22.50 yuan). There was also Huang Yu's list of high-definition live streaming equipment, which included a computer (i58G1050Ti graphics card), a permanent light and soft light cover accessories and special support, an adjustable-ring fill light and support, photography equipment and a small spherical head and support, a professional external sound card, a resonant microphone, and so on. 2. ** Lights ** - He had to choose a bright light to avoid shadows and blurriness. 3. ** Backstory ** - Choose a suitable background for the product to avoid interference and chaos. ** 2. Prepare and display the products ** 1. ** Cleaning products ** - Make sure the product is clean and tidy, without stains or scratches. 2. ** Put it appropriately ** - According to the characteristics of the product, choose the appropriate angle and position to highlight the product's highlights. ** 3. Take photos ** 1. ** Multi-angle shooting ** - Take photos from different angles to show the various sides and details of the product. 2. ** Close-up shot ** - For the key parts of the product, they could do a close-up to highlight the product's characteristics. 3. ** Capture Details * - Capture the details of the product, such as texture, engraving, etc. ** 4. Post-processing ** 1. ** Tailoring ** - Cut the photos as needed to make the product stand out. 2. ** Color adjustment ** - He adjusted the brightness, contrast, and color of the photo to ensure that the quality of the photo was good. 3. ** Compress ** - He compressed the photo to a suitable size so that he could upload it to Taobao. ** 5. Live broadcast ** 1. ** Log-in Backstage ** - He logged into the Taobao seller's background and chose 'My Livestream'. 2. ** Create a new livestream and set it up ** - He clicked on "New Live Stream", filled in the live stream information, and selected the product category. 3. ** Add products and set information ** - He clicked on "Add Item", selected a photo that he had already taken, filled in the item information, and set the price. 4. ** Confirm livestream information ** - After completing the product settings, confirm the live broadcast information, select the live broadcast time, and click "Start Live Broadcast". When taking photos of a brand's Taobao live broadcast, you should also consider creative composition (such as nine-square grid composition, etc.) to highlight the characteristics of the product and attract attention; color matching should be coordinated with the product; pay attention to background selection (clean and concise, to avoid competing with the product for visual focus); and in order to fully display the product, you can take multiple photos from different angles. If it was a clothing brand, they had to be careful about the choice of the scene. They had to choose an environment that could integrate the concept of the scene to shoot in order to increase the click rate. Read more exciting novels for free
Taobao clothing photography has the following photography skills: ** 1. Model and Scenery ** 1. ** Model Selection ** - There was no need for big models or celebrities. A model with affinity and a fashionable aura was enough. A new model or a young model could also be competent. Even a beautiful shop owner could personally try on the dress to attract customer traffic. 2. ** Scene selection ** - It was common to see half or full-body photos with partial indoor environments or street scenes. There were fewer samples of blockbusters or runway shows. ** 2. Shooting operations ** 1. ** Light-related ** - The lighting should be mainly soft or neutral light. Soft light box, soft light paper + cover can be used. - Shooting at a low light level can highlight the three-dimensional effect of the clothing; shooting at a high light level should be soft and uniform; fill light should prioritize the reflective board, followed by soft light. - When taking photos of light-colored babies, you should pay attention to the possible differences between the camera and the computer display. You can take a few photos first and try the effect with point focus. When taking photos of dark-colored babies (especially black), avoid using spot photography to prevent color distortion. It is better to use smart photography. - In terms of light intensity adjustment, attention should be paid to avoid "underexposed" and "overexposed" situations. It could be adjusted by correcting the exposure, contrast, curve effect, etc. of the light. 2. ** Cameras and shooting efficiency ** - The camera position had to be fixed. If necessary, they could shoot online to check the shooting effect in real time. 3. ** Method of composition ** - For the entire set of clothing, the center symmetrical shooting method was used; the close-up details could be shot diagonally, and there should be room for cutting when shooting to meet the requirements of the e-commerce 1:1 ratio. 4. ** Different shooting styles and angles ** - It could be shot from a super wide-angle lens and overlooking angle to make the clothing style fashionable and novel. It could also adopt a non-mainstream photography style that was popular among young people. At the same time, reasonable page design, classification, and other online store design were also very important. - Some shops used unconventional photography styles, such as super wide-angle lenses, overlooking angles, and unique web design (links, categories, shooting environment selection, and overall color tone processing) to stand out. 5. ** Walking pose shooting (if it involves dynamic display)** - For dynamic shooting, the best way to solve the problem of incoherent eyes was to plan the route of the eyes. For example, when walking, look at the camera first, look to the right, then look down, then look to the left, and then look at the camera. - When taking selfies in front of the mirror, the techniques of posing the whole body and half body included placing the top of the phone on the forehead, finding the center of gravity of the legs (the feet were 1.5 centimeters away from the bottom frame), adjusting the distance between the phone and the right leg. When the center of gravity was on the right leg, there could be a variety of postures, such as upside down, upside down, upside down. ** 3. Post-processing ** 1. ** Picture size adjustment ** - Generally, the size of the picture taken is about 2M-4M (the camera may be larger). The width and height of the picture can be adjusted to the appropriate size according to the needs. 2. ** Picture shape correction ** - If there are missing edges or distorted images during the shooting (such as this situation may occur when shooting food, clothing shooting can also be used as a reference), it needs to be corrected. 3. ** Flaw Repair ** - Dirt spots, fingerprints, scratches, and other flaws that appeared during filming, as well as the lens that was worn out, had to be cleaned up with a stain removal tool. 4. ** Changing the background color ** - The background of e-commerce photography photos is generally required to be white (the same is true for photos taken by Taobao and Lynx stores). You can use the Magic Wand or Pen Tool to replace the white background. 5. ** Increases liveliness ** - Often use small props to increase the freshness of the baby, and make good use of macro to reflect the details of the clothes, so that the buyer can see clearly. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
Taobao model photography had the following characteristics: ** 1. The impact of Taobao models 'entry into the industry on photography ** 1. ** In terms of the threshold ** - The height requirement was relatively low, usually above 160mm. If it was a small person, the clothing requirement could be even lower, which allowed more people of different heights to have the opportunity to become Taobao models and participate in photography work. - The requirements for shooting experience were not high. Compared to models in other fields, the posture and expression requirements of Taobao models were not as professional and complicated. Merchants paid more attention to the fit between the model and the clothing, such as whether the model's facial features, figure, and temperament met the image requirements of the clothing. - In terms of image and temperament, for most of the daily life clothing, as long as the image was good and the temperament was good, it would basically meet the requirements. However, if a specific type of clothing (such as sportswear) was shot, it needed to meet the corresponding image temperament (such as sunshine, health, and sports-loving temperament). 2. ** Training and workload after entering the industry ** - Take An Tiantian as an example. When she first entered the Taobao modeling industry, her training was intense. She wore high heels for 23 hours a day. Every day, she took photos except for eating and sleeping. She worked for three days and rested for one day. This kind of high-intensity work arrangement affected the state and efficiency of the model when taking photos. ** 2. The importance of setting selection for Taobao models to take photos ** 1. ** Scenery integrated into the concept ** - It was crucial to blend into the scene when taking photos. For example, when a dress was combined with a beach, sea, and blue sky scene, the click rate was higher; some down jackets in Hangzhou went to the snow mountain to take photos in winter because the snow mountain scene had a sense of integration, which could make the drainage cost cheaper; If the photo of the sun hat had the sea, blue sky, and the model's face, it would make the customer have the desire to click. Compared to the interior, the drainage cost might be cheaper by more than 20%. 2. ** Strategy of a Novice Merchant ** - For novice merchants, if they had limited funds, they had to be careful before taking photos. He could test the market map of the market model first. If he found a good model, he could find a model to take photos specifically for this model. This way, the efficiency and payment rate would be much higher. ** 3. Taobao model's photo efficiency and results ** 1. ** An Tiantian's photo session ** - An Tiantian was a model of Taobao's "Mom's Clothes". She could make two different poses in one second. The highest record was 485 sets of mom's clothes in one day. A Short videos of her changing dozens of poses in a minute went viral. She could change all kinds of poses in front of the camera smoothly, changing 2000 sets of clothes every day. All kinds of poses were familiar and natural, and her facial expressions and body movements left a deep impression on the viewers. Her success demonstrated the Taobao model's ability to pose efficiently and impressively when taking photos. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
There were many important points in bathroom photography. First of all, pay attention to the reflection of the light when shooting, which is critical to the appearance and texture of the bathroom product. Secondly, the post-processing stage required color adjustment, and the photos could be beautified by apps such as ps and Meitu. In terms of preliminary preparation, the shooting plan should be written according to the customer's bathroom product concept and submitted to the customer for approval. The details of the shooting content should be determined through negotiation and the contract should be signed. When shooting, you have to consider the choice of lighting and focus position. You can also give the product a number according to the situation. If it was an on-site shooting, it was recommended to bring a laptop so that the customer could confirm the quality of the image in time. After the shooting was completed, the customer should also review and confirm the post-editing of the image. As for the shooting and composition of the pictures, since the proportion of the pictures on the e-commerce platform was mostly 1:1 square, the top and bottom of the pictures could be left blank to facilitate the later screenshots. Newcomers could use the diagonal composition method, the three-point line composition method, the tic-a-square composition method, and other common composition methods to avoid shooting "irregular shapes". The shooting angle was usually between 15° and 45°, with 45° being the most commonly used angle. This angle could show the side and part of the front of the product at the same time. In addition, the accessories of the main picture of Taobao should be carefully selected and arranged. They should not be messy and should not cover the product. If the layout design of the main picture lacks creativity, it can learn from the main picture of the same industry and combine the characteristics of the product itself to carry out innovation. For the same multi-color and size products, the relevant pictures can be used as attached drawings. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
Keqiao had a number of organizations that provided Taobao photography related services, such as Yiming photography, which provided services such as curtains, tablecloths, and other products on Taobao's Lynx. The service area was Keqiao. Some photography studios had professional advantages in the photography of Taobao products. In terms of equipment investment, energy expenditure, etc., it might be more cost-effective than individual photography. Moreover, when shooting, the product merchants could fully communicate with the e-commerce photographers about the characteristics of the products in order to take satisfactory photos. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
I recommend " Transforming into an IT Queen " by the author, the head of television. The superstar turned into an IT goddess, and she was so beautiful that she could topple cities. She used the development of the Internet to make many games shine and become the richest woman. He had also crossed over into entertainment, writing novels, singing, acting, planning programs, and creating a live broadcast platform. However, this book was a bit of a scam. The author of " Rebirth: The Days of the E-Commerce Dog " couldn't understand life. It was a story about the rebirth of an e-commerce practitioner. The writing style was experienced and fresh. The protagonist started from the supermarket, created his own brand, and even invested in bitcoin. The plot was real and suitable for people who wanted to understand e-commerce. However, when he was about to enter V, the male protagonist's ambiguous plot increased. There's a Black Shop in Online Games, written by Erqian. The female lead, Xiluo, took revenge after being tricked by the scumbag and had a sweet interaction with the male lead, Ji Yan. This book was a combination of online games and campus plots. It was funny and sweet, similar to " A Smile Is Alluring." The author updated quickly, and there was a guarantee of good quality. Wearing Female Clothes to Live Stream, written by Lonely Night. It was a live broadcast about the male lead making money, and it was unexpectedly popular. However, the harem direction of this book was still a little unfinished, but overall it was still okay. " The All-rounded Super Streamer System " was created by a naive person. The male protagonist was a frustrated streamer who received a counterattack from the system. The game had a rich plot and was suitable for gaming enthusiasts. Although the author felt that he was going to fail, the content was quite interesting. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
The following are some ways and precautions for Taobao commercial photography: - Route: - Some photography studios or individual photographers would directly open shops on Taobao to take orders, such as the "crooked cat creative still life photography" Taobao photography shop, which specialized in serving Taobao sellers to shoot products. - You can post relevant order information. For example, when Boundless photography accepts the photo and video shooting business of Taobao TikTok's e-commerce products, it will post order information (including contact number, etc.). - Note: - To undertake Taobao's commercial photography business, the service content must be clearly defined, such as product photography services (such as Xinrong Culture providing daily porcelain, decorative vases, etc.), video production services (such as Taobao's e-commerce video, etc.), graphic design services (Taobao's detailed design, etc.) and other services. - They had to shoot according to the customer's needs and product characteristics. For example, when an art designer dealt with products such as makeup mirrors, they had to consider the functions of the product (such as restoring true color effects, light color adjustment, etc.) and the applicable scene (bedroom, bathroom, dormitory, etc.) to better meet the requirements of Taobao merchants. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
For Taobao's photo color adjustment, it was very important to first take photos in the early stages. The lights had to be evenly distributed. In the later stages, you can use PS to adjust the curve, then press ctrl-b to adjust the color balance, and adjust it according to the effect you want to achieve. You could also freeze the light and shadow first, then use the white balance tool to adjust the color temperature and tone. If one used a mobile phone to shoot, the original Apple camera had a universal color adjustment formula, such as no net sense to increase the exposure, cold white skin to increase the brightness, dark background to increase the brightness, yellow photos to increase the color temperature, gray photos to increase the saturation, and blurred photos to increase the sharpness. In addition, after taking Taobao pictures, you can also adjust the brightness and contrast of the photos to make the colors more vivid. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
To apply for the rights to a live broadcast of a Taobao TV series, you can apply through the following channels: 1. You can contact the relevant copyright company or platform to find out the possible source of authorization. 2. You can apply for the live broadcast rights of the TV series through the China copyright center. The specific application steps may vary from platform to platform, but generally, you need to find the copyright management option in the corresponding application, fill in the relevant information, upload the copyright proof materials, and then wait for the review results. 3. You can submit an application to the official channel of the Taobao platform (such as customer service phone number). The type of activity to be carried out needs to be described in detail, as well as the legal authorization documents and other relevant information that have been obtained. The specific application process and requirements may vary according to the policies and regulations of Taobao Live. It is recommended to carefully read the relevant regulations of Taobao Live or consult their copyright department before applying.
Li photography was a high-end wedding photography brand. It opened in 2007 and had been a professional travel photographer for more than ten years. The main store was located by the canal in Hangzhou, only 5 kilometers away from the West Lake Scenic Area. There were two stores in Gongshu District and Uptown in Hangzhou, and the location was convenient for guests to consult and shoot. Li photography has a creative team with excellent skills, including young creative staff who are obsessed with photography language and visual expression. Among the team members, the stylist once won the photogenic award for makeup for the international travel miss, and the photographer once won the top ten photographers of "Love in Hangzhou". The organization adhered to the concept of "service first, customer first" and provided comprehensive high-end supporting facilities. It had the latest international fashion brand wedding dresses and provided meticulous and thoughtful personal service. Its product styles included fresh and elegant, simple and high-end, fashionable street photos, natural scenery, etc. It provided private custom-made shooting plans, which could perfectly record the beautiful moments of newcomers. From the reception, shooting, editing, to the finished product, every step was meticulously designed to preserve the happiness of the newcomers. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
The following are some of the key points for Taobao novice women's clothing photography: - * * Filming preparation ** - * * For camera settings **: - When shooting light-colored women's clothing, you can first use point-focus to test the shot, then check the computer effect, and adjust the aperture size according to the actual situation; When shooting dark (especially black) women's clothing, avoid using spot photography to prevent color distortion. It is better to use smart photography. - If you want to show the details of the clothes (such as buttons, pockets, stitches, etc.), you can make good use of the macro function of the camera. - * * Shooting location selection **: - For indoor natural light shooting, you can choose a sunny morning or afternoon; for outdoor natural light shooting, you can choose when the sun is not particularly strong. A small cloudy day may be a better choice, and pay attention to not let the sun shine directly on the subject, whether indoors or outdoors. - When taking a flat shot, you must choose a suitable shooting position to prevent the clothing from being deformed. The camera position should be high, and it is best to be parallel to the clothing and directly above it. The lens should be in the center of the picture. - * * Clothes arrangement and styling **: - Carefully tidying up the costumes before filming. When shooting flat, pay attention to the shape of the clothes. For example, the short sleeves can be folded inward to make the clothes look slim; Make appropriate folds to reflect the texture and three-dimensional effect, such as pulling, pushing, pinching or pinching from the back. Turn up the cuffs and pants, open the lower edge of the clothes a little, and some places inside the clothes can be filled with crumpled newspaper to make it more three-dimensional. - * * Shooting Techniques **: - Multi-angle shooting, taking detailed shots of multiple sides of the clothing to show the local characteristics. - Small props could be used to increase the liveliness of the clothes, and some fashion elements could also be used to embellish the layout. - * * Post-processing **: You can use the computer and photoshop tools to post-process the photos to improve the effect. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>