In Jiangsu, Sister Wu became an internet celebrity selling pears with the help of students from Yangzhou Industrial College. She came from Feng County, Xuzhou City, and showed pears from her orchard in front of the camera. There was also Zhao Ling from the Wanglian Family Farm in Yangzhong's economic development zone. She sold her home-grown fruits, including pears, through live streaming and gained a lot of fans. Read more exciting novels for free
Xu Xujing was a university graduate from the '95 generation' in Xiangyuan Township, Pingyao. She returned to her hometown to start a business and sold fruits through live streaming. She once opened a Taobao store to sell pears from her hometown and her hometown after returning to her hometown in 2019. In 2022, she changed to Short videos and began live streaming in the Spring Festival of 2023. She also taught the production method of Short videos to fruit farmers to help them sell fruits through e-commerce. In addition, Internet celebrity Liang Xin also sold crisp pears from Xiangyuan Township in the live broadcast room. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
Tao Guanghong, the county head of Dangshan County, became an online celebrity by selling pears in the live broadcast room of Pinduoduo. In the live broadcast room, he played the "health card" to introduce the effects of Dangshan crisp pears. He also turned into a chef to teach netizens how to make pear-related nourishing stews, taught them how to choose pears, and gave red packets to netizens out of his own pocket, successfully attracting many netizens to watch the live broadcast and buy Dangshan crisp pears. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
Luan Hongyun of Shouguang, Shandong Province, was an online celebrity who sold Four Seasons Pear through the Internet. He had more than 2 million fans on major video websites such as Fast Hand and TikTok. He sold Four Seasons Pear seedlings to more than 20 provinces and more than 100 cities in China through shooting small videos. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
The situation of selling pears at internet celebrity stalls was different. On the positive side: - By increasing sales channels and using live broadcasts, he could attract more customers. For example, if some internet celebrities started a live broadcast when they were selling pears at a stall, more people might pay attention to the pears at the stall. For example, the young and beautiful woman in profile 3 who set up a stall to sell pears and started a live broadcast was controversial, but it was undeniable that this was a way to expand her influence. - To increase the popularity of the product, if the internet celebrity had a certain fan base, he could turn his fans into customers, increase the sales of the pears, and let more people know about this kind of pear. However, there was also a negative aspect: - They might face controversy. For example, the woman in Material 3 was considered indecent or "edging" by some netizens because she was dressed up to sell pears, which affected her reputation. - Faced with market competition and cost issues, the Autumn Moon Pear's sales were affected by cost and time factors such as quality screening, transportation, and packaging (Material 1). If these problems were not handled properly when selling at the roadside stalls, it might lead to unsalable sales. At the same time, there might be cases of fake pears in the market (information 4), which would also affect the situation of pears sold at street stalls. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
According to the information provided, there were Luan Hongyun who sold Four Seasons pears through TikTok in Shandong Province, and Ma Lihong, the village director of Dongjia Village, Jinyang Street Office, Yangxin County, who was obliged to help pear farmers sell pears on the Internet. However, no pictures of them were found. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
In Hunan, there were online celebrities who participated in selling pears. For example, at the Taobao live broadcast site of Jinqiu Pear Base in Linyuan Village, Quyang Town, Jingzhou, Guo Hongtao, deputy county magistrate of Jingzhou People's Government, and online celebrity "Brother Bundling Chicken" sold Jinqiu pears in the "Pear Garden Live Broadcast Room" of Taoqu Village; In Jinqiu Pear Planting Base in Bayangping Village, Quyang Town, Jingzhou, two local online celebrities dressed in Miao costumes helped the live broadcast sales of Jinqiu pears. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
Grandpa Zheng, a 74-year-old fruit farmer in Qian County County, Shaanxi Province, became an online celebrity because of the People's Daily's Weibo following the difficulties in selling his crisp pears. Liu Xiaogang, a villager from Caoba Village, Zhifang Street, Yang County, Hanzhong City, also became an online celebrity selling pears in Shaanxi Province through TikTok. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
Online celebrities selling pears had certain advantages and challenges. In terms of advantages: - Increase popularity and sales. For example, Antu County had sold 12,000 apples and pears through the live broadcast of the online celebrity team, with a transaction volume of more than 700,000 yuan. Jingzhou Quyang Town Bayangping Village sold Jinqiu pears through online live broadcast. The number of viewers reached 12,000, and the live broadcast transaction reached more than 10,000 kilograms, helping fruit farmers increase production and income. - He could introduce the characteristics and quality of pears to the consumers in detail. For example, the Antu County host was in the storage warehouse of apples and pears in Hedong Village, Mingyue Town. He held the apples and pears in his hand and introduced their size and quality to the audience in the live broadcast room in detail to stimulate their desire to buy them. Jingzhou's internet celebrity introduced the characteristics, growing environment, and packaging technology of the golden autumn pears to his fans, and promoted sales through interaction and lively live broadcast atmosphere. However, there were some challenges: - Quality issues affected reputation. For example, when Skinny Monkey brought the Ningling crisp pears, due to the uneven quality of the pears, some of them were spoiled and lacked water, causing many customers to request for returns and exchanges. The brand, appearance, and taste were questioned, affecting sales results. - The character image collapsed or the fans were tired of aesthetics. For example, after Skinny Monkey Baby's character collapsed, his fans spurned him, and the local government and pear farmers no longer chose him to bring goods. Moreover, after two consecutive years of selling pears, his fans developed aesthetic fatigue, and sales decreased. If he continued to bring goods, no one would care. - Competition in the market had caused the products to become outdated. Autumn Moon Pear used to be an internet celebrity fruit with a high price, but now due to quality screening, cost-performance ratio and other factors, the market was in a slump and became a slow-moving fruit. Even if the internet celebrity brought goods, it was difficult to change the overall downward trend of the market. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
From the information provided, it could be seen that Wang Yan had opened personal sales and delivery channels on Taobao, TikTok, and other platforms to sell Yulu Fragrant Pear from her hometown Xi County. She was a local "Internet celebrity e-commerce expert", but she did not mention whether her sales had a special trembling video. There was also a promise to live broadcast the goods through the "Golden Boy Fruit Industry" TikTok account at the 7th Shanxi (Yuncheng) International Fruit Trade Fair, introducing and displaying apples, pears, and other high-quality fruits in Yuncheng, but it was not certain if she was a professional pear-selling TikTok internet celebrity in Shanxi. Therefore, based on the available information, it was impossible to accurately point out who the TikTok internet celebrity selling pears in Shanxi with a specific video was. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>
There were many internet celebrities who had experience in selling pears. For example, Sister Wu of Feng County, Xuzhou City, became an "internet celebrity" selling pears with the help of college students from Yangzhou Industrial Polytechnical College; Guo Hongtao, deputy county magistrate of Jingzhou County People's Government, became an "internet celebrity" who sold pears live. <a href="/?from=ask_words" style="color:red" target="_blank">Read more exciting novels for free</a>