A key characteristic of Will Robie novels is the exploration of moral and ethical dilemmas. Robie constantly has to grapple with the morality of his actions. In 'The Target', his past actions start to catch up with him, and he has to decide what kind of person he really wants to be. This adds depth to the stories and makes them more than just simple action - thriller novels.
The plots are usually full of intrigue. In many of the novels, like 'The Hit', Robie is given tasks that are not as straightforward as they seem at first. There are always hidden motives and shadowy figures pulling the strings in the background. The settings also add to the atmosphere. Whether it's a big city or a remote location, it's described in a way that makes you feel like you're there.