There were several possible reasons why the TV series Love Is Back had such high ratings: 1. Plot attraction: The drama tells the love story of modern urban men and women. The twists and turns of the plot and the sincerity of the emotions have aroused the audience's resonance and attention. 2. The performance of the actors: The strong cast of the show and the excellent performance of the actors are also important factors in increasing the ratings. The acting skills of the lead actors made the audience resonate emotionally during the viewing process and increased the audience's emotional engagement. 3. Promotion: The drama did a good job in promotion. Through television advertisements and online publicity, the information and storyline of the drama were conveyed to the audience, which made the audience look forward to and interested in it. 4. Audience: The audience of the play is more in line with the aesthetics and preferences of modern urban people. The age, occupation, cultural background and other aspects of the audience are more diverse, which will also help to improve the ratings of the play. There were many reasons for the high viewership ratings of the TV series Love Is Back, including the plot, the actors, the publicity, and the audience.