I want to be an e-media company. That e-media company is more suitable for beginners and easier to operate.
There were many different platforms for self-media, such as Weixin Official Accounts Zhihu, TikTok, Kuaishou, etc. Each platform had different characteristics and rules. You needed to choose the right platform according to your business and goals. The Weixin Official Accounts was a self-media platform that was more suitable for beginners and long-term operations because it had a wider fan base and content creation and management were relatively simple. On the Weixin Official Accounts, you can create your own personal account to post various types of content such as articles, pictures, videos, etc. You can also increase your fan stickiness through interaction and social networking. Zhihu was a knowledge sharing platform suitable for publishing in-depth and enlightening content. At the same time, it could also focus on industry topics and become an industry expert to increase their popularity and influence in the field. Short videos platforms such as TikTok and Kuaishou were more suitable for publishing interesting, creative, and interacting content such as jokes, food, travel, music, and so on. On TikTok, he could also increase the stickiness of his fans through interaction and social interaction. No matter which platform you choose, you need to pay attention to the quality and innovation of the content. At the same time, you need to pay attention to the needs of fans and actively respond to interactions and replies. You can also consider joining some self-media communities to communicate with other creators and fans to learn and grow together.