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Building Anticipation

(Shane's POV)

Shane stood overlooking the sign "Grand Reveal In 2 Days" and felt a mix of nervousness and excitement.

The first shipment of Leo's products had finally reached the White Tiger Group's main store in the capital city of 'StrongHaven', and Shane's anticipation was palpable.

Although the White Tiger Group had stores across the Empire, the store in the capital city was their biggest and most important branch, shutting which down cost them a revenue loss of close to 50-100,000 gold coins a day, however, despite knowing the implications of closing the store down, Shane still decided to do it anyways.

Being the master marketer that he was, Shane had ordered for simultaneous lock down of all White Tiger Group stores throughout the Empire in anticipation of this product's arrival.

His aim was to create a massive hype surrounding the new product line, hoping to disrupt the entire market with the grand launch in two days.

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