Doctor in salesHere are some examples of PhD students working in sales-related jobs:
** 1. Private Domain Sales **
Although there was no mention of the doctor's direct participation in the field of private domain sales, it could be seen that private domain sales required a certain degree of strategic development ability, the ability to grasp the market and consumer psychology. If the doctor was involved, they might be able to analyze the consumer's pain points more deeply, accurately target the target customer group, and formulate a more scientific sales strategy with their own knowledge reserves and research capabilities. For example, in solving the pain points of private domain group purchases, such as increasing trust and improving information visibility, the doctor might use his research ability to find more effective solutions. In terms of product selection, it was better to select products with brands, quality assurance, and price advantage from many products. In terms of establishing the key points of the Title, with his deep knowledge accumulation, he might be better at using accurate and infectious words to shape the value of the product and enhance the competitiveness of the product.
** 2. Agricultural product sales **
1. ** 70s doctor returns home to start a business, raise chickens, and do TikTok sales **
- There was a 70-year-old doctor who returned to his hometown to start a business to raise chickens. In terms of sales, he first experienced the traditional method of hitting a wall, such as raising chickens and finding it difficult to sell. Later, he achieved great success by using the TikTok platform for sales. The strategy he adopted was to first find the landmark product of his hometown, Wannan Chicken, and then accurately target the target customer group. The main market was for mothers who did not like to eat chicken because they were worried that their children would eat chicken containing antibiotics and hormones. He focused on this position, and all the Short videos and content revolved around Bao Ma to carry out saturated attacks. In the sales process, he not only sold chickens, but also combined the chicken breeding process with the creation of personal IP. By telling the story of his return to his hometown to start a business, such as losing a house in Shanghai to start a business, he attracted the target customer group, especially Bao Ma in Shanghai. He also used the order economy model to cooperate with local farmers to purchase chickens to meet the order demand.
2. ** Dr. Tsinghua sells bread **
- Wu Wendi, a PhD student from Tsinghua University, gave up his studies in the third year of his PhD and returned to his hometown to sell bread. His business stemmed from his wife's unsatisfied demand for bread when she was pregnant. He saw the inconvenience of buying fresh bread on the market and the bad taste of bread with a long shelf life, so he decided to make his own bread. Although he was facing fierce competition in the food industry and was not favored by others, he used his chemical expertise, through school-enterprise cooperation, and after many experiments and optimization technologies, he achieved the result of extending the shelf life of fresh food and the taste was no different from fresh bread. He had more than 600 sales points in the country because he met the needs of consumers for healthy and fresh bread. This was also inseparable from his precise grasp of market demand and his ability to use his own knowledge resources to solve product technical problems to enhance the competitiveness of products.
These examples showed that when a doctor was engaged in sales, he would use his knowledge, skills, and research ability to play a unique advantage in product positioning, target customer group locking, product technology improvement to enhance competitiveness, and so on.
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11/11 sales dataThe following is the sales data of the 11/11 in recent years:
- In 2020, the sales volume of the whole network was 840.3 billion yuan, up 29.0% compared with the previous year;
- In 2021, the sales volume of the whole network was 952.3 billion yuan, up 13.4% compared with the previous year;
- In 2022, the sales volume of the whole network was 1,115.4 billion yuan, up 13.7% compared with the previous year;
- In 2023, the sales volume of the whole network was 1,138.6 billion yuan, up 2.1% compared with the previous year;
- In 2024, the total online sales reached 1441.8 billion yuan, an increase of 26.6% compared to 2023. Among them, the sales volume of comprehensive e-commerce platform was 1109.3 billion yuan, with a year-on-year growth of 20.1%; the sales volume of Live streaming eCommerce was 332.5 billion yuan, with a year-on-year growth of 54.6%.
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Cobot salesIn 2023, the sales volume of China's cooperative robots (including four-axis) market was 31,400 units, an increase of 26.10% year-on-year. The ggII predicted that the sales volume of China cooperative robots (including four-axis) would exceed 40,000 units in 2024, with a year-on-year growth rate of more than 25%. By 2028, the sales volume of China cooperative robots would reach 124,000 units. In terms of the number of product axes, the sales volume of China's six-axis and above cooperative robots market was 26,300 units in 2023, an increase of 34.87% year-on-year;ggII predicted that the sales volume of China's six-axis and above cooperative robots market would exceed 34,000 units in 2024, and the sales volume was expected to exceed 110,000 units by 2028. In addition, according to the data of Mir Rui Industry, the overall sales of industrial robots in the first half of 2024 was about 140,000 units. However, this was the overall sales data of industrial robots, not the sales data of cooperative robots, but it could be used as a reference.
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Books on salesBooks on sales usually include knowledge on marketing, sales techniques, customer management, sales strategies, and customer relationship management. These books can help salespeople improve their sales skills and knowledge so that they can better serve their customers.
Sales books usually cover a variety of topics, including how to build relationships, understand customer needs, provide solutions, explain products, and promote products and services. Some of the more common books on sales included " Sales Psychology,"" Customer Relationship Management,"" Marketing Management," and so on.
Books on sales could help salespeople understand market trends and competitors so that they could better develop sales strategies. At the same time, salespeople could also improve their sales skills and knowledge by studying sales books in order to better serve customers.
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