"That guy doesn't really need the dollar. He just likes collecting."
"Do you see the business opportunity here?" Hardy asked.
"Business opportunity? What business opportunity?"
Bill was confused. How could there be a business opportunity with a bottle cap?
"A bottle of Coke costs 5 cents, 12 bottles cost 60 cents, but 12 bottle caps can be exchanged for a dollar. Don't you think Coca Cola will lose money?"
Bill thought and agreed.
"Yeah, Coca Cola would lose money."
Hardy grabbed a handful of bottle caps, "There's a catch. Coca Cola says collecting 12 zodiac signs can be exchanged for one dollar, but two of the images are very rare. They control the number of these two bottle caps to manage the prize payout."
Bill's eyes lit up as he thought of something.
A look of excitement appeared on his face.