Link agreed with this point.
Since Universal Music was a new company, it couldn't compare with the top five record labels and the many established recording companies in terms of media resources and publicity channels.
There was a weakness in star-making capabilities, which was why Ivanka had invited Scott to work at Universal Music.
Link told Scott that he could proceed according to his plan.
He also suggested that Scott should talk to a few singers before drafting the publicity plan.
Singers are artists; some are reclusive, only interested in making music, unconcerned whether they become famous or make money.
Lana, for instance, was such a person, rejecting interviews, not taking up endorsements, smoking and drinking at concerts, swearing at the paparazzi, accustomed to her carefree and unchained lifestyle, unconcerned with media critique.
For such singers, there was no need to press too hard.