webnovel

Chapter 36

Chapter 36 Stand Up

   That photo was first published in a Houston entertainment tabloid. It had just been printed and did not attract much attention.

But when the double-click company received tens of millions of dollars in investment, and the news that Song Yang became a new multi-millionaire came out, everything changed. Nearly a thousand entertainment tabloids were swept away, and even reporters from New York and Los Angeles, Came here specifically to find this newspaper.

  Subsequently, that picture was reposted by major technology, economic media, newspapers and even TV stations. Following that, there was also the news that Song Yang became the youngest multi-millionaire in America from scratch.

  Regardless of Wall Street or Silicon Valley, there is actually not much difference between the two groups of people. As for those who work in Silicon Valley, it is certainly not wrong to say that they like technology and the Internet.

   But what it is in essence is still for fame and fortune, and no one in the world can escape this, and when the news of Song Yang came, it was enough to stimulate the nerves of countless people.

   There are only a few months left to turn eighteen years old. The company he has established is valued at nearly 50 million US dollars, and he is among the multi-millionaires. Isn't this what countless men dream of?

People who work in Silicon Valley are not disillusioned monks. Seeing that what they dreamed of was actually obtained overnight by a young man under the age of 18. It would be strange to say that they were not stimulated. The key It was Song Yang who was in the same line as them!

If we talk about the emergence of Mark Anderson and Netscape, everyone still has some doubts, thinking that this may be an exception, and some people are waiting to see the rumored Yahoo, but Song Yang, the "lucky guy", can win the double-click company he established When it comes to an investment of tens of millions of dollars, how can the people in Silicon Valley bear it?

  That's right, many people in Silicon Valley now think that Song Yang was just lucky. He happened to set up Double-Click Company, and was valued by Netscape. Then he took advantage of the digital advertising business and took advantage of the wind.

  Since Song Yang, the "lucky guy", can do it, how can those talented geniuses in Silicon Valley be reconciled. For a while, the Internet wave in the entire Silicon Valley and San Francisco is simply surging.

Wall Street also reacted hugely. WPP Group's investment in Double-Click was like detonating dominoes. Netscape's valuation has exceeded one billion US dollars. Behind it is Yahoo. It has sprung up like mushrooms after rain.

This is an untapped gold mine, and all Wall Street investors can see it. If they can find the next Netscape, Yahoo, and DoubleClick, they will also get huge returns. Even if they can be listed, Wall Street Can't imagine what kind of return this will get!

"Advertising media giant WPP announced today that it has invested $12 million in a new digital advertising company, Double-Click. This is the first time in four years that WPP Group has started investment and acquisition again. Four years ago, due to debt problems, WPP Group was once facing a spin-off. The resumption of investment this time marks that WPP Group has completely passed the crisis!"

The BBC TV station, which is good at using the "underworld filter", was the first to report in London, but the focus was not on Double-click. This is the first time that the European media has heard the name of Double-click, but WPP Group is well-known. Major European TV stations They have been placed a lot of advertisements by WPP all the year round, and they can be regarded as cooperative sponsors.

  This time, the BBC TV station, of course, is also responsible for reporting on the WPP Group, which was "reborn from the ashes" under the leadership of Sir Martin.

Just as Wang An Company wants to announce the return of the king by means of double-click acquisition, WPP Group also has the same purpose. Although Martin taught Song Yang the "building block theory", it seems very high-level, but four years ago, because of this set of dragon-slaying In the end, he almost killed WPP directly.

  Continuous acquisitions with high leverage and high debt throughout the year have caused WPP Group to bear a large amount of debt. In addition, the economic recession in America four years ago directly caused WPP to be thundered. It has been recuperating for the past few years.

  This investment in Double-Click Company, Martin may not have taken the opportunity to tell those advertising colleagues that he, the king of the advertising industry, has stood up again!

  Investing in Double-click Company may be just an appetizer for Martin. The WPP Group, which has endured for four years, may start a more violent acquisition next.

  European media reported on WPP Group, while American media focused on reporting on Yu Songyang, because there were too many things to watch.

   "Bruno Song, the founder of the double-click company from Houston, became the youngest self-made multi-millionaire in the history of America after receiving investment from the advertising giant WPP!"

  A TV station in New York is also reporting this incident. The cover directly uses photos taken by the entertainment tabloid in Houston.

  ABC TV station also reported, "Our reporter interviewed the FTC, the trade commission that manages the American advertising industry, and has yet to get the attitude of the person in charge of the FTC towards Double-Click and digital advertising!

  In addition, affected by WPP's investment in DoubleClick, the stock prices of traditional advertising giants Omnicom, Accenture, and Exelon fell by more than 2% today…"

Throughout America, there are many departments that can manage the advertising industry, including the Trade Commission, the Communications Commission, the Food and Drug Administration, etc., but the biggest headache for advertising giants is the Trade Commission FTC, which has huge fines worth hundreds of millions of dollars. All from this department.

  Digital advertising is still a new issue, and the Trade Commission has not yet made a clear attitude. It is still in a state of fun, and it dares to advertise anything.

  As for the traditional advertising giants listed in America, because of the sharp drop of the double-click company, this is bullshit.

However, under the reports of ABC and other media, it seems that with the emergence of the double-click company, the traditional advertising industry is already in jeopardy, but it makes many people feel that double-click is very powerful. Confronting traditional advertising companies, I have to say that you have to look at these media to do things, and you are really good at fanning the flames!

   However, the controversy over Song Yang was not small. It was still in the director room of NBC TV station. Professor Tristan, a professor from New York University, and Christian Barnard, a Wall Street investor, were invited again.

  But this time, the expressions on the two sides were completely different. Tristan couldn't help smiling, with a proud look on his face.

   "As I said, Song is a genius. WPP Group made a wise choice. This may be the best investment among the companies that Martin Solo has acquired in his life!"

  Tristan was naturally blown away. Right now, double-clicking on the company and Song Yang, the better life is, the more it shows that he has a good eye.

  By contrast, Barnard, who was sitting opposite Tristan, was a little ashamed. He had previously said that the Internet was a scam, but in the blink of an eye, Song Yang became a multi-millionaire.

   But at this time, Barnard absolutely cannot admit defeat, otherwise how will he gain a foothold on Wall Street in the future.

With a sneer, Barnard turned to Tristan and said, "There is a famous saying in the investment community that money won by luck will also be lost by luck. I don't see any reason for this so-called technology star double-click company. A place worth investing in, this is a total scam!"

"A company that has been established for less than half a year and has no profit at all is worth 50 million dollars?!" Barnard waved his arms vigorously and patted the table from time to time, trying to resonate with more people, "What do you think? That Song, is he worthy of having such a large amount of wealth?!"

  Barnard secretly changed the concept, from whether the double-click company is worth 50 million dollars or not, to whether Song Yang deserves to have a worth of 10 million dollars.

   This of course made many people unhappy. After so many years of tossing around, they were thrown away overnight by a young man. The psychological gap was too great.

  Conservative investors who are watching the show also agree with Barnard's point of view. They feel that the Internet industry is still too risky. Just the broken Netscape, which doesn't make any money at all, is worth $1.2 billion?

  Hearing the director in the headset, the feedback from the backstage made Barnard even more confident, and began to tease Tristan again. This time even Song Yang was incidentally involved, becoming what he called a "little liar".

   Regarding these, Tristan seems to have taken them lightly, with a smile on his face, "I will remember, and I ask the TV station to remember Mr. Barnard's words today!"

"In the agreement between Double-click Company and WPP Group, there is a requirement for investment and listing. Before 1999, Double-click Company was required to complete the listing. Although I have never met Song, I feel that it will not take four years for Song to be in Double-click Company. On the day of listing, I will ask Song to give you an admission ticket to Barnard, and we will witness the double-click listing together!"

   "We'll wait and see. I also hope that Professor Tristan will still have the courage to come here when the double-click listing fails!"

  Barnard also replied, but seeing the bewildered smile on Tristan's face, for some reason, he felt a little guilty.

  In fact, Tristan is indeed somewhat sure, not of course he is sure about Song Yang, he has never met Song Yang, he is just bragging about Song Yang, the key is that Tristan can clearly see the current situation of the Internet.

Now that Wall Street is pouring into the Internet, Tristan doesn't know what this industry will become, but Tristan, who has some experience, knows that in order to realize the money invested, Wall Street will definitely tout several companies frantically, and then send IPO cash out.

  What are the famous companies on Wall Street now, nothing more than Netscape, Yahoo, and Double-Click.

No one in Wall Street would do a losing business. As long as Song Yang and WPP are not stupid, they will know how to do it. For the sake of "the number one scholar on the Internet", it is not impossible for him to personally go to the Double-click company to remind him, and he must kill Barnard's stinking mouth!

When Song Yang woke up in the morning, he felt a sharp pain in his head. He rubbed his head and put down his arms. He felt a softness. Song Yang, who felt something was wrong, suddenly opened his eyes. He saw a pretty face, lying on the pillow and looking at him. .

  The girl in front of her has brown skin, black eyes like Song Yang, and short dark hair that is hot, and she looks pretty good.

  Song Yang glanced at the girl, quickly pulled the quilt away, and then sighed. Obviously he didn't keep the evening festival last night. Seeing Song Yang's actions, the girl couldn't help but chuckle.

   "Song, what are you doing?!" The girl sat up, and the quilt slid down, revealing a large area of ​​beauty.

  As a gentleman, Song Yang certainly wouldn't look at it too much, but the instinct of the original body made him glance away. It's not as big as Jenny's mountain, but the scenery of this mountain is quite beautiful. After all, as a model, of course, the figure is quite good.

   "Your name is..." Song Yang thought about the girl's name. He only remembered that this girl was pushed by Haili yesterday, and a large group of models surrounded him yesterday. Obviously, this girl won the first place in the end.

   "Elsa, Elsa Benitez!"

   As soon as Elsa finished saying her name, the door was knocked awake, and Greg's voice came from outside, "Song, come out right away, I have something to talk to you!"

  Song Yang made an apologetic gesture to Elsa, and then found his own clothes from a pile of clothes on the ground, and was pushed aside by Gregory as soon as he went out.

  (end of this chapter)