Chen Mo held the design competition twice a year, in March after the new year and in July during the graduation season.
The design competition for the graduation season in July was open to all university students. All university graduates and above were allowed to sign up.
The design competition held in March after the new year was mainly targeted at designers in the industry. Independent designers or designers from other companies could sign up.
The list of participants would go through a preliminary review. After screening out the participants who did not meet the requirements, the other participants would go through the preliminaries, the semi-finals, and the final to finally choose the best designer.