Dish Network might be related to 'A Christmas Story' in terms of broadcasting rights. Maybe Dish Network has the rights to air the movie during the Christmas season. This would allow its subscribers to watch this classic Christmas movie at home.
Another possibility is that Dish Network has promoted 'A Christmas Story' in some way. They could have run advertising campaigns for the movie, or they might have partnered with the producers to create special viewing events. This would increase the movie's visibility among Dish Network's customer base.
It could be that Dish Network has some special features or packages related to 'A Christmas Story'. For example, they might offer a holiday movie package that includes this film along with other Christmas favorites. Or perhaps they have exclusive behind - the - scenes content from the movie as part of their on - demand service.