The following steps are required to operate Baijia and self-media: Choose a suitable platform: Choose a platform that is easy to operate and has a good user experience for self-media operations. For example, Weixin Official Accounts, Zhihu, TikTok, etc. 2. Register an account: register a Baijia account and complete the account information, including profile picture, introduction, keywords, etc. 3. Creation content: Create various types of content such as novels, essays, poems, pictures, videos, etc. on the Baijia account. The content had to be valuable, attractive, and creative to attract readers and fans. 4. Post content: Post the content on the Baijiahao platform and set the corresponding title, label, description, etc. so that readers can find and read it more easily. 5. Promotional content: promote your own content through other media platforms, social media, forums, and other channels to attract more readers and fans. 6. Maintain the account: Regularly update the content, pay attention to reader feedback, and interact with readers to increase the activity and influence of the account. 7. Get more traffic: Get more traffic and exposure through cooperation with search engines, advertising, event promotion, etc. to increase the popularity of the account and the number of fans. It should be noted that the operation of self-media needed continuous learning and exploration to continuously improve their creative and operational capabilities in order to be invincible in the competitive market.