There could be many reasons why Weibo had a lot of readers but few clicks on articles. Here are some possible explanations: 1. Weibo's views and clicks are calculated differently. The number of views on Weibo referred to how many articles users saw on Weibo, while the number of clicks referred to how many times users clicked on articles on Weibo. Therefore, a large number of readers on Weibo did not necessarily mean that the article had a high number of clicks. 2. The number of views and clicks on Weibo were affected by many factors. For example, the quality and popularity of the article, the popularity of the Weibo platform, the user's interest preferences, and so on. If an article was not of high quality but was very popular on Weibo, it might have very few clicks. 3. A user might click on an article because of other advertisements and recommendations on the Weibo platform. There are many advertisements and recommendations on Weibo. They may recommend some articles that users are interested in, but they may also recommend some articles that users are not interested in. Therefore, if an article has a lot of views on Weibo but is recommended very few times, its click count may be very low. The reason why users click on the article is probably because they want to know more about the article. If an article is of high quality but the information on Weibo is not sufficient, the user may choose to click on the article to get more information. The number of views and clicks on Weibo did not necessarily reflect the actual popularity and clicks of the article. Many factors needed to be considered.