There were several reasons why the price of romance novels in Taiwan was higher: 1. copyright protection: the copyright of romance novels in Taiwan is usually held by the publishing house or the publishing chamber. The publishing house or the publishing chamber will take a variety of measures to protect the copyright, such as purchasing the copyright, paying the copyright fee, updating regularly, etc. These measures increase the cost of genuine romance novels. 2. Market demand: Taiwan's romance novel market demand is huge. Genuine publishing houses or editors need to pay a large amount of royalties and printing costs to buy the copyright of the novel, so the price is relatively high. 3. Advertising: Genuine romance novels are usually advertised on television, radio, magazines, and other media. These advertising fees also need to be paid by the readers when they buy the book. 4. Loyalty of readers: The readers of Taiwan romance novels are more loyal and willing to pay a higher price to buy genuine books in order to obtain better service and quality assurance. In summary, the higher price of Taiwan romance novels was mainly due to the comprehensive influence of copyright protection, market demand, copyright protection, advertising, reader loyalty, and many other factors.